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Dos Equis Most Interesting Masquerade Program

To promote its newly reformulated Heineken Light, Heineken USA has launched the “Best Tasting Light” campaign featuring three-time Emmy award winner and Tony award winner and host, Neil Patrick Harris. The Heineken Light recipe still contains just 99 calories but now features the addition of cascade hops, commonly used in...
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Stuff To Stock

With the holidays arriving, people’s shopping lists are getting longer and so are lines at your register.  With customers streaming in at an increased frequency to pick up bottles for dinner parties, work functions and last minutes gifts, there’s little doubt they’d appreciate the added convenience of knocking a stocking...
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Single Malts

How’s that for laying down the gauntleto begin talking about single malt Scotch whisky? This is a category that inspires passion and dedication – perhaps even unbridled love – from its drinkers.  “You can see how much they appreciate their scotch by the way they hold the glass in their...
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Turley Zins

The first time I tasted through a line up of Turley Zinfandels was in the late 199Os and my palate was almost literally blown away. It was a hot summer day, I was tasting barrel samples outdoors in the sun with winemaker Ehren Jordan, and the massive extract and alcohol...
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In Verona Vino Veritas

Now the center of an immense circle of distinguished wine production, Verona was also a focus of Shakespeare’s attention. The region was a favored playground of five of the works, Verona in particular was the setting of “Romeo and Juliet” and the “Two Gentlemen”  – one can see why. It...
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The Sierra Nevada Story

Their clothes are weird, their music sucks, and they drink malternatives.And now you tell me they probably don’t think Sierra Nevada is cool?This is what the passage of years does to you: it makes everyone around you more stupid. That pithy bit of bile was the result of a discussion...
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KJ BAARON’S – Retailer of the Year

Space, as they say, is the final frontier. But for Kathryn Krock, finding an expansive space in Worcester’s Washington Square, with only the buzzing rotary between it and the city’s stately Union Station, was just the beginning of an expedition that, in retrospect, took off at the speed of light....
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PROFILE: DAVID MILLMAN

DAVID MILLMAN 46Managing DirectorDomaine Drouhin Oregon (DDO)Dundee Hills, Oregon Maison Joseph Drouhin, a leading Burgundy house, has an enviable 13O-year history of quality and leadership.  It is no surprise that Joseph Drouhin’s grandson Robert became the first Burgundian to invest outside France by buying wine land in the Dundee Hills...
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Craft Beer Concerns

As the beer industry settles into its prime time sales part of the calendar year, beer buyers from pubs to package stores remain focused on keeping the right balance of products on hand to meet a difficult-to-predict demand from consumers. Sales of bigger brands, including volume leaders Budweiser and Bud...
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