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Martignetti Named Business Partner of the Year by MRA

Martignetti Companies achieved the prestigious “Business Partner of the Year” award from the Massachusetts Restaurant Association (MRA) at their annual awards dinner held at the Boston Convention & Exhibition Center on March 14, 2016 during the New England Food Show. The award is given by the MRA to recognize individuals...
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New Heineken Campaign – Behind the Star

Heineken launched an integrated, global marketing campaign, There’s More Behind the Star, which invites consumers to discover the authentic product stories that are the foundation of an iconic, global brand. The new campaign includes a fully integrated, 360° marketing program that incorporates national TVC, digital and social support, along with...
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ENDANGERED COCKTAIL OF THE MONTH – APPLEJACK

Could there be a more wholesome fall activity here in New England than apple-picking (full flask notwithstanding)?  It’s as American as apple brandy – or applejack, the American version. Applejack is America’s oldest distilled spirit, an apple brandy that first became popular during Colonial times.  Laird’s & Company were the...
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A PIONEER VALLEY CLUSTER

Western Massachusetts’ Pioneer Valley, along the Connecticut River within the Commonwealth, might seem an unlikely wine-producing region, but during a recent exploration I found that tasty wine is grown and producedata cluster of sites in Hampshire County’s share of the valley. The area is well known for its fertile farmland,...
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LONG STAR TACO BAR LOVES MEZCAL

Max Toste doesn’t like junk food or rotgut booze. For his side-by-side bars – Deep Ellum and Lone Star Taco Bar, nestled in Union Square, Allston – he handpicks every bottle (beer, wine, tequila, mezcal) and creates most of the dishes with Chef Rian Wyllie. Sitting with Max above the...
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PRESERVE YOUR LIVER DRINK MODERATELY

Like the canary in an old coal mine, the liver is the sensitive sentinel, the first organ to sustain permanent damage from abusive drinking. A large portion of the excessive mortality depicted by the right upward sweep of the J-shaped curve is due to alcoholic liver disease – chiefly cirrhosis....
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WINE’S MOVERS & SHAKERS

Technomic, a consulting and research firm, has released its Top 25O Wine Brands and its roster of the 5O Fastest Growing Wine Brands. The list shows that affordable wines with accessible and appealing flavor profiles are driving the wine industry overall, Culling its database of more than 15OO wine brands,...
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The Flavored Whiskey Phenomenon

IF YOU’RE UNDER 4O, “liqueur” might be an unfamiliar word.  Chances are if you’ve ever had a liqueur, it was a slammed shot of Jagermeister.  Americans tend to go for more straightforward drinks, like beer and wine.  When we do drink spirits, we stick to full-proof stuff like vodka, rum,...
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Powell & Mahoney

“There are lots of people with truly great ideas, and plenty of people out there with exceptional products. But I’ll tell you, the final ingredient for a successful business is luck,” says Brian Powell. With three start-ups under his belt, he should know. And with Powell & Mahoney, Ltd., his...
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