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Dos Equis Most Interesting Masquerade Program

To promote its newly reformulated Heineken Light, Heineken USA has launched the “Best Tasting Light” campaign featuring three-time Emmy award winner and Tony award winner and host, Neil Patrick Harris. The Heineken Light recipe still contains just 99 calories but now features the addition of cascade hops, commonly used in...
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Still River’s Apple Ice Wine

Wade Holtzman must be a jinni to be able to cram the concentrated essence of 😯 apples, nearly a bushel, into one little bottle. Abetted by his wife, Margot, and son, Leif, he manages that feat 96OO times a year at the family’s Still River Winery in Harvard, Massachusetts. The...
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Chardonnay

Because there’s so much drab, unappealing Chardonnay on the market, sometimes we in the business forget what’s made the grape such a powerhouse. Sommeliers in particular seem to bear a collective grudge against our long reigning champion varietal. There are fine restaurants where aversion to Chardonnay’s magnetic appeal is so...
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Summer Beers 2010

Ah, summertime. Hot weather. Baseball games. Trips to the beach. Backyard barbecues. And thirst. What better way to quench that thirst than with an ice-cold beer? Maybe one served in a well-frosted mug. Then again, maybe not. There’s no need to pigeonhole certain beers as being just for summer. “The...
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Vodka

Vodka continues its dominance of the spirits category, unchecked by . . . well, by anything.  The economy has shuffled the deck a bit on what brands are growing and what price points and niches are successful at the moment.  More than ever, two things are crucial to a particular...
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Global Travels

Beer tourism is on the rise. As someone who covers the industry, I have spent a lot of time over the past three years traveling to various up and coming beer spots around the world. A decade ago, beer tourists endeavored to travel to Belgium, Germany and Britain to try...
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Endangered Cocktail: Cowboy Buddha

Go for the SilverTequila, Lime and the Margarita  COCKTALE A well-made Margarita is a perfect balance of sweet, sour and earthy – a winning, but endangered, cocktail – and we’re calling on you to help keep its flame burning.  A quality silver tequila, a premium triple sec and, most importantly,...
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Tequila

We’re going to be hearing a lot about tequila this year.  Not only does 2O1O mark the 2OOth anniversary of Mexican independence, but the past few years of growth have set the category up for healthy progress, even in the face of the Great Recession.  With more and more brands...
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Manhattan Cocktail Classic

There is going to be a whole lotta shaking going on this May in Manhattan – and plenty of stirring and chilling and ice cutting, too. And most likely quite a bit of garnishing. The Manhattan Cocktail Classic (MCC) will hold its inaugural five-day event from May 14 through May...
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