The indispensable tool for the Massachusetts adult beverage trade.
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June 28, 2013

BOXXLE

BOXXLEThis is a new 3-liter premium stainless steel box wine dispenser.  The unit allows for the entire bag to be used without having to tip or drag the container to the edge of the countertop.  It automatically compresses the bag and keeps wine fresh up to six weeks.  Suggested retail...
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STAR TREK WINE

STAR TREK WINE Made with grapes sourced from Viansa Winery in Sonoma, this is a medium-bodied blend of Merlot, Sangiovese and Cabernet Franc.  The labels feature artwork designed by Juan Ortiz in celebration of “Star Trek: The Original Series”.  Three of the wine labels are from some of the most...
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DIVALISCIOUS 2O12 PINK PINOT GRIGIO

DIVALISCIOUS 2O12 PINK PINOT GRIGIO Little Black Dress has extended its line with this new rosé, a blend of 75% Pinot Grigio, 13% Muscat, 1O% Chardonnay, and 2% Viognier.  To achieve a pink hue, the copper-tinted Pinot Grigio grapes macerate on their skins for a limited time.  From Labor Day...
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GLENFIDDICH 2O13 CASK OF DREAMS

GLENFIDDICH 2O13 CASK OF DREAMS The second and final release in a program that began two years ago to commemorate the story of William Grant, this year’s offering is a blend of Glenfiddich whiskies taken from a hand-picked selection of American oak barrels holding matured whiskies of a variety of...
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EXPRESIONES DEL CORAZON

EXPRESIONES DEL CORAZONCorazon Tequila is introducing, a limited, high-end tequila collection aged in barrels from the Buffalo Trace Distillery and made at the Casa San Matias Distillery in Jalisco.  There are five expressions: Buffalo Trace Reposado, George T. Stagg Anejo, Sazerac Rye Anejo, Old Rip Van Winkle Anejo, and Blanco. ...
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CASTELLO MIO SAMBUCA

CASTELLO MIO SAMBUCAThere are two expressions now available from this super-premium sambuca maker – a classic-style Superiore and an Espresso.  The Superiore is a combination of the traditional sambuca flavors with a blend of herbs and spices.  The Espresso has an infusion of real Italian deep roast coffee beans added...
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CANADIAN MIST FLAVORS

CANADIAN MIST FLAVORSThe flavors in this new line – Cinnamon, Peach and Maple – are made with Canadian Mist blended with flavored liqueurs.  Suggested retail for a 75Oml is $9.99.  Available from Horizon Beverage Company and MS Walker.

EXCLUSIV ROSÉ VODKA

EXCLUSIV ROSÉ VODKA The 6th addition to the Exclusiv portfolio, this vodka is a blend of rosé Moscato wine and Exclusiv raspberry flavored vodka.  Light pink in color, it has a slight aroma of Moscato and a creamy taste with raspberry overtones.  Suggested retail is $1O for a 1L bottle. ...
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MALIBU SUNDAE and SWIRL

MALIBU SUNDAE and SWIRLThese two dessert-flavored releases are the latest addition to the Malibu portfolio.  The Sundae combines coconut with the flavor of chocolate ice cream while the Swirl pairs coconut with the taste of strawberries and cream.  The launch is being supported with a digital and social media marketing...
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STRONGBOW CIDER’s “Golden Hour”

STRONGBOW CIDER’s “Golden Hour” summer promotion features on-premise, retail and event activation.   POS and merchandising materials is available.  In addition, retail outlets are featuring IRC and MIR offers on the purchase of Strongbow and complimentary items.