The indispensable tool for the Massachusetts adult beverage trade.

HOME

Chivas Regal 12 Year Old New Packaging

Chivas Regal has unveiled a contemporary new design for its 12 Year Old expression that reinforces the craftsmanship, luxury and heritage of this iconic Scotch whisky The new Chivas Regal 12 Year Old bottle retains its round generous shape for which it is renowned, while its shoulders have been raised...
Read More

The Bestest Strongbow Season Ever!

Strongbow Hard Apple Cider is gearing up to make this fall Strongbow Season with a fully integrated, 360° program that encourages consumers to experience Strongbow at its “bestest” when it is served over ice. The program includes national television advertising, targeted digital media, social media engagements, and eye-catching POS materials...
Read More

TAPPING IN TO BEER COCKTAILS

Take a close look at beverage menus around the country, and you may start noticing an interesting ingredient in cocktails – beer!  The popularity of craft brews has been growing steadily over the years, resulting in a larger share of shelf space as well as expanded beer lists at bars...
Read More

ENDANGERED COCKTAILS: ROOF GARDEN COOLER

Summer will be upon us in Boston with high temperatures and humidity to match.  For those days when it feels too swampy to even move, we suggest lounging about with a Roof Garden Cooler in hand.  The drink, which comes to us by way of David Wondrich’s Killer Cocktails, is...
Read More

PROFILE: LEN ROTHENBERG

LEN ROTHENBERG 63Owner, Federal Wine & Spirits, Boston Federal Wine and Spirits has been Len Rothenberg’s baby for 25 years, and he still thinks of it in terms of a congenial 197Os folk club.  Federal has become a hangout for wine enthusiasts, a ‘coffeehouse’ for the exchange of enthusiasm and...
Read More

THE INTIMATE INNER LIFE OF OUR LIFELINE

Our blood vessels are not simply passive conduits, but are actively engaged in self-preserving defenses against the stresses they must put up with every millisecond. This is particularly true of arteries, vital carriers of blood laden with oxygen and nutrients to our tissues under high pressure and often amid punishing...
Read More

MARCO de BARTOLI: A REMEMBRANCE

Marco de Bartoli was one of the key protagonists in the development of a quality Sicilian wine industry. Without the support of the Marsala wine trade, he proposed a version of Marsala that harked back to its historic roots and made no compromises to quality. He awakened Italy to the...
Read More

NINER WINE ESTATES

Through an informative recent visit, I have had the pleasure of becoming acquainted with a winery previously unfamiliar to me, Niner Wine Estates. Located in Paso Robles, it again confirms that each of California’s Central Coast winegrowing areas is distinctive. Paso Robles, about half way between Los Angeles and San...
Read More

VODKA AGAINST THE GRAIN

As you’ve probably noticed, we LUPEC ladies don’t devote much time to the discussion of vodka cocktails.  “It’s the predominant spirit on most cocktail lists,” you may be thinking, “so what gives? What do you broads have against vodka?” It’s not that we have anything against vodka, per se.  We...
Read More

ADAM LANTHEAUME AND THE BOSTON SHAKER

They say the devil is in the details, but it’s commonly accepted that the details are what can transform the mundane into something heavenly. That said, Adam Lantheaume has become something of an Archangel Gabriel figure to the local cocktail scene, bringing good news – and good products – from...
Read More