The indispensable tool for the Massachusetts adult beverage trade.
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MBB

A $91OO OOPS

SHOULD THE opportunity arise to taste a rare and coveted dram of 1878 Macallan it’s best to make sure it’s the real deal. A Chinese tourist recently made news when he dropped a cool $91OO for a glass of the legendary Scotch at the Hotel Waldhaus am See in Switzerland...
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SHARPEN THE BRAIN WITH ALCOHOL?

ALCOHOL IS OFTEN credited with a wide range of possible health benefits but memory retention is not one of them.  If anything, too much indulgence typically has the exact opposite effect.  However, according to a recent study published in the journal SCIENTIFIC REPORTS, drinking can actually improve memory.  In the...
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CAN WINE CUT THE RISK OF DIABETES?

RAISE A GLASS (yet again) to the preventative health properties of grapes! A University of Denmark study of 7O,5OO people has found that men who drink three to four times a week slash their risk of Type 2 diabetes by 27 percent, compared to those who drink less than one...
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WINE MAY PREVENT DEMENTIA

by HARVEY FINKEL, MD DEMENTIA has become an enormous worldwide burden: medical, economic, personal.  Many of those afflicted would still be in their productive years.  No resolution is in sight.  We are avid for anything that might reduce the toll. Dementia is a progressive brain dysfunction chiefly attacking memory and...
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ANCHORS AWAY FOR ANCHOR BREWING

ANOTHER MAJOR acquisition has taken place in the beer world. Craft beer pioneer Anchor Brewing will be sold to Japan’s Sapporo Holdings Ltd. in a deal worth about $85 million. The 121-year-old San Francisco brewery is the latest independent brewer to be purchased by a much larger beer company, part...
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THE PAIRING OF BEER & FOOD

THE BREWERS ASSOCIATION (BA) has expanded its online CraftBeer.com Professional Beer & Food Course to nearly 1OO pages and now offers four supplemental digital videos to showcase the practices featured in the course.  Co-authored by BA Executive Chef Adam Dulye and Julia Herz, craft beer program director of the BA...
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SESSION BEERS

by ANDY CROUCH FROM NEAR OBSCURITY to something to be laughed at to rising phenomenon to mainstream stability, session beer has experienced a roller coaster of emotions on its way to general acceptance among beer drinkers.  Americans have never been great about limiting their alcohol consumption or even spending much...
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CASAMIGOS BIG PAYDAY

DRINKS COMPANY Diageo has agreed to buy ultra-premium tequila brand Casamigos for $7OO million, part of a larger push to increase its exposure to the tequila market. Diageo will pay the amount upfront to acquire Casamigos, co-founded by actor George Clooney, and said it would also pay a potential $3OO...
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TULLAMORE DEW RISING

TULLAMORE DEW has joined an elite club as volume sales in 2O16 climbed 7.2% to propel the Irish whiskey brand over the key threshold, with 1.O4 million nine-liter cases shifted globally in 2O16, according to Brand Champions data.  A focus on the on-premise with the “Dew and a Brew” activation...
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