The indispensable tool for the Massachusetts adult beverage trade.
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MBB

BUILD A WINNING WINE LIST

Restaurants have long enjoyed robust and profitable wine sales. And the last decade has only seen consumer enthusiasm increase as wine has skyrocketed in popularity. But are restaurants selling wine as effectively as they could be? Perhaps not. A recent Cornell University wine research study has identified four key strategies...
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JOSEPH DROUHIN ST.VÉRAN

The Joseph Drouhin company has converted the packaging of its St. Véran wine to a made-for-display case carton and, beginning with the 2OO8 vintage, bottled the wine with a screw-top.  Retail is $15.99 per bottle.  Available from Martignetti Companies and MS Walker. 

GRITTY MCDUFF’S HALLOWEEN ALE

This seasonal release from Maine craft brewer Gritty McDuff’s Brewing Company will be available through October 31.  An Extra Special Bitter (ESB), full-bodied brew, the Halloween Ale features a deep amber color, bold, malty palate and a well-rounded hop finish.  Available from Craft Brewers Guild.

VAN GOGH BLUE TRIPLE WHEAT VODKA

This new release from Van Gogh is the first ultra-premium vodka made from three international wheat sources: central France, southern Germany and Zeeland in Holland.  It is triple distilled in the Royal Dirkzwager distillery in Schiedam, Holland by Master Distiller Tim Vos.  Retail is $34.99 per 1L and $29.99 per...
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SQUARE ONE BOTANICAL

A 9O proof organic rye spirit, Square One Botanical is infused with a blend of eight organic botanicals: pear, rose, chamomile, lemon verbena, lavender, rosemary, coriander, and citrus peel.  It has floral and fruit aromas and its floral character on the palate is followed by herbal botanicals.  Suggested retail is...
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AÇAÍ SPIRIT VEEV

This new spirit fuses the Brazilian acai berry – considered to be one of the world’s healthiest foods – with 1OO% all-natural ingredients and a hand-crafted, column distilled base wheat spirit.  The brand is committed to preserving the Brazilian Amazon Rainforest and the environment – the company donates $1 from...
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BOLS GENEVER

A re-launch of its original 182Os recipe, Bols Genever is a blend of the unique multi- grain distillate called maltwine with a secret blend of botanicals; the result is a malty spirit with a unique smooth character at 42% ABV.  Genever is a proper spirit category and has been a...
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THE MACALLAN 1824 COLLECTION

Named for the year in which the distillery was founded, this new family of single malts from The Macallan was developed exclusively for the Global Travel Retail market.  The Collection includes four expressions: Select Oak, Whisky Maker’s Edition, Estate Reserve, and 1824 Limited Release.  They were created by John Ramsay,...
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BURNETT’S READY-TO-SERVE COCKTAILS

This new line extension from Burnett’s includes Cosmopolitan, Margarita and Mojito flavors.  The prepared cocktails were developed from traditional recipes that feature quadruple distilled, triple charcoal filtered Burnett’s Vodka and all natural ingredients.  The launch will include POS materials, trade media advertising and mail-in rebates. Burnett’s website, burnettsvodka.com, will also...
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