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Adios Most Interesting Man

Dos Equis is saying #AdiosAmigo to “The Most Interesting Man in the World,” as he heads on a one-way “Mission to Mars.” The latest spot from Dos Equis, “Mission to Mars,” will be the last commercial featuring actor Jonathan Goldsmith as “The Most Interesting Man in the World.” Fans can...
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LIQS Cocktail Shots Introduces New Fireshot

LIQS introduces Fireshot, the newest flavor to join its portfolio of ready-to-drink shots. Tapping into the popular flavored whiskey category, Fireshot combines cinnamon and vanilla with premium whiskey to create a cocktail in a shot glass that can be shot, sipped or poured over ice. “Consumer interest in flavored whiskies...
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A DRINK WITH . . . MAUREEN RUBINO

MAUREEN RUBINOCO-OWNER of CENTRAL BOTTLE WINE & PROVISIONS, CAMBRIDGE      Central Square and neighboring Kendall Square in Cambridge have become burgeoning biology and technology hubs, with MIT-spawned start-ups and notable companies like Google and Novartis setting up shop.  Not the only ones to miss the opportunity to be part of an...
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Notes on Cloning

This year the Boston Wine Expo made a concerted effort to address wine producers’ goal to connect directly with the Boston trade. As a part of that program, Davis Bynum presented a “Pinot Noir Clone Seminar”. In 2OO7, Tom Klein, a California farmer, purchased the Davis Bynum brand from founder...
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Zind-Humbrecht

It’s amazing how unknown the wines of Alsace remain throughout the United States.  Of all of France’s classic districts, these cool climate northern wines are among the most consistent in quality, especially in the context of their compatibility with seafood.  They’re also remarkably easy to understand because, unlike most French...
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Profile: Michael Gillen

MICHAEL GILLEN63 • Wine Buyer/Wine DirectorBusa Wine & Spirits, Salem THERE’S A PATTERN, a ring to this series of once-well-known restaurants for Greater Boston wine-lovers.  Michael Gillen, the man behind that name, is still a hardworking, forthright, practical guy.  Passionate about wine.  Devoted Francophile, now with family connections.  Funny, quick,...
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HOW RESVERATROL WORKS

Scientific evidence has been accruing for nearly half a century supporting the healthfulness of wine in moderate doses. Initially, population (epidemiologic) studies endorsed folk experience. Then ethyl alcohol, contained in common with other beverages, was deemed to supply a major share of the health benefits. But both strengthening some of...
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THE FAMILY BUSINESS

Marty Siegal, the owner of Marty’s in Newtonville, has been working in liquor retail for 44 years. (“We’ll make that from when I turned 21, let’s keep this legal,” he told me, adding that he got married that same year.) The family’s liquor business dates from 1948, when Marty’s grandfather...
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A DRINK WITH ALEXEI BERATIS

If you’ve been in this industry awhile, you’ve likely been served a drink by Alexei Beratis.  From behind the bar to behind the scene of some of Boston’s hottest bars and restaurants, Beratis now divides his time between beverage consulting(he owns Of the Spirits Beverage Consulting) and running the newly...
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