The indispensable tool for the Massachusetts adult beverage trade.



LISA PANTELEAKOS has been appointed to the newly created position of National Field Director.   Under this new structure she’ll work with Brockmans’ senior management and US market managers.  Previously, Panteleakos was the company’s market manager for Connecticut and Rhode Island.


MARC HIRTEN has been named the new President and COO of Frederick Wildman and Sons.  Prior to this he was with William Grant & Sons where he was General Manager of Commercial Strategy.  He has held positions previously with Moët-Hennessy and Diageo that have spanned across general management, strategy, sales...
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ALBERT BALADI has been promoted to Chief Operating Officer and President of the Americas region for the drinks company.  He succeeds TIM HASSETT who is leaving to run a startup business outside of the spirits industry.  In his new role, Baladi will oversee Beam’s global commercial operations, as well as...
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JUAN MERIZALDE CARRILLO has been appointed Distillery Manager for the Old Forester Distillery.  Carrillo’s whisky career began in the Brown-Forman research and development lab in 2OO7.  Since then he’s worked in quality, operations and corporate engineering as well as management positions at Jack Daniel Distillery.


There are several new additions to the executive team at Anchor Distilling.  GREGORY FITCH, formerly Vice President of East Coast Sales, has been appointed as Chief Sales Officer, and MORGAN ROBBAT, who was Vice President of Marketing is now Chief Marketing Officer.  In addition, SHANNON TRACY has been hired as...
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The brewer has named MATT BRUHN to the newly-created role of PBC Chief Marketing Officer.  In this role, he will oversee marketing for the entire portfolio, including heritage, imports, craft and other categories.


LAWSON WHITING has been promoted to Chief Operating Officer overseeing the company’s regional operations, global production, and corporate responsibility functions.  A 21-year veteran of Brown-Forman, Whiting has served as Executive Vice President and Chief Brands and Strategy Officer since February 2O15.


2O-year Bacardi veteran MAHESH MADHAVAN takes over as Chief Executive Officer.   Madhavan will be based in the company’s global headquarters in Bermuda.  There are two additional appointments: JOHN BURKE assumes responsibility for leading all marketing efforts as Global Chief Marketing Officer of Bacardi and President of Bacardi Global Brands Limited,...
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The wine company has named JEFF RICHARDSON as the group’s Chief Operating Officer.  Richardson has been a member of the team for nine years, where he advanced from his position as the Director of Production to a more recent role as Vice President of Operations.


The Taunton-based wholesaler has made several new appointments: TED AUDET as Executive Vice President and Chief Operating Officer; STEVE DOHERTY as Vice President/General Manager–Auburn Division; and CRAIG COLONERO as Director of Sales and Marketing–Auburn Division.