The indispensable tool for the Massachusetts adult beverage trade.
Category

On Beer Report

AND THEN THERE WERE TWO

SABMiller has agreed to buy Foster’s Group Ltd. for 9.9 billion Australian dollars in cash ($1O.17 billion), as the global brewing giant ramps up its presence in mature world beer markets. SABMiller and Foster’s agreed on a recommended cash offer to Foster’s shareholders of A$5.1O a share. The offer is...
Read More

AND THEN THERE WAS ONE?

The ink isn’t dry on the SABMiller/Foster’s deal and there are already rumblings of another Big Merger and this would be the deal to end all deals. While it’s just speculation, there’s a fair amount of industry agreement on this one: an $8O billion-plus deal between Anheuser-Busch InBev and SABMiller....
Read More

CRAFT BREWING is BOOMING!

Perhaps it’s the desire to buy artisan-crafted beer or maybe it’s the growing popularity of locally-made products. Whatever the reason, one thing is clear: Americans simply cannot get enough craft beer. National craft beer sales rose 15 percent in the first half of 2O11, representing what is believed to be...
Read More

BREW AT THE ZOO

The Second Annual BREW AT THE ZOO is taking place on OCTOBER 1 from 5 to 9PM at the Franklin Park Zoo in Boston.  Brew at the Zoo is a “beer tasting” event that features stations hosted by local breweries as well as an opportunity to stroll among the animals...
Read More

SENATE SMALL BREWERS CAUCUS IS FORMED

Proving that they are an industry deserving of serious recognition, the Brewers Association recently announced that the Senate Small Brewers Caucus has been established. The formation of the Caucus was led by Senators Max Baucus (D-Montana) and Mike Crapo (R-Idaho), who support the role of America’s small and independent brewers...
Read More

MOLSON COORS TAKES ROUND 3

The battle for National Hockey League beer sponsorship between Molson Coors Brewing Co. and Anheuser-Busch InBev NV’s Labatt Breweries goes on. In late July an Ontario appeals court overturned a lower court’s ruling in favor of Labatt, which claimed it already had a Canadian sponsorship agreement in place with the...
Read More

GOODBYE LEMONADE BEER, WE HARDLY KNEW YE

It seemed like the perfect summer libation: a blend of MGD 64 and lemonade. After all, it’s really just a lighter version of the summertime favorite shandy. But some innovations pop and then fizzle out before they ever make it big. MillerCoors announced in July that would be discontinuing its...
Read More

BEER BROWNIES? MMMMM

Now this is a trend to get behind.  For several years chefs have increasingly been using craft beer as an ingredient in their dishes.  Now, a growing number of pastry chefs are baking with beer with delectable results such as chocolate stout brownies, porter cupcakes and salted beer caramels.  The...
Read More

SAM ADAMS PATRIOT HOMEBREW WINNER

Londonderry, New Hampshire homebrewer Jim Prucha has been named the winner of the fourth annual Samuel Adams Patriot Homebrew Contest. Prucha bested entrants from all six New England states. His winning brew, a Baltic Porter, will be served at the Samuel Adams Brewhouse in Gillette Stadium during the entire 2O11/2O12...
Read More

THE BITTER BATTLE GOES ON . . .

A few months ago, Molson Coors Canada scored a major coup when it was awarded an exclusive beer sponsorship in Canada that would make it the official beer of the NHL, with additional consideration for Coors Light. That deal took the sponsorship away from Labatt’s (made by Budweiser). But the...
Read More