The indispensable tool for the Massachusetts adult beverage trade.
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MBB

RÉMY COINTREAU

SARAH LONG has been named Senior Vice President and Chief Marketing Officer for the Americas region, which includes North, South and Central Americas. In this role she’ll be responsible for further elevating the luxury image of the brands. Additionally, Long will provide executive leadership and brand management across the company’s...
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BROWN FORMAN

RACHEL BARRIE has been appointed as whisky maker for the drinks company’s Scotch whisky portfolio, which includes the BenRiach, The GlenDronach and Glenglassaugh distilleries. She succeeds BILLY WALKER, who will continue to support the distilleries and share his whisky expertise throughout the transition. Barrie was Master Blender of Morrison Bowmore...
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BUFFALO TRACE DISTILLERY NAMED VISITOR ATTRACTION OF THE YEAR

WHISKY MAGAZINE has named Buffalo Trace Distillery its 2O17 Icons of Whisky America Visitor Attraction of the Year. The Distillery’s Visitor Center Manager, Matt Higgins was also highly commended for Visitor Attraction Manager of the Year. To support its ever-growing visitation, Buffalo Trace Distillery has more than doubled capacity with...
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SAZERAC COMPANY INVESTS IN BITTERMENS

BITTERS ARE BIG business these days as mixologists continue to embrace them in the ever-evolving cocktail world. As evidence of this, one of the oldest producers of cocktail bitters in the United States is joining forces with the company that helped spearhead the modern bitters resurgence, as Sazerac recently purchased...
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CUERVO STRIKES GOLD

FEBRUARY WAS A very, very good month for the makers of Jose Cuervo Tequila. The initial public offering for the brand raised more than $9OO million, the company announced. Shares in Cuervo, which were priced at the top of the expected range at 34 pesos, jumped by more than 8...
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OAXACAN OLD FASHIONED

by PINK LADY WE LUPEC LADIES love our tequila, and we feel equal adoration for another agave spirit hailing from Mexico: mezcal. For many decades mezcal got a bad rep here in the US as tequila’s inferior cousin, made cheaply and featuring a giant booze-soaked worm as hallmark. But oh,...
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DAVID STARE’S DRY CREEK VINEYARD HE WENT WEST

by HARVEY FINKEL LET US GO THEN, you and I, returning to the early days of yesteryear, at the dawning of the modern vinous age on the Pacific Coast, when David Stare trekked from eastern Massachusetts to western California, the wine grail image ever before him, to establish Dry Creek...
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STINKBUGS LOVE THEIR WINE

HOW MANY stressed-out stinkbugs does it take to spoil a batch of wine? While one might logically assume that one stinkbug would be one too many, it’s actually more than three per grape cluster, new research says. Stinkbugs are a pest among vintners because of the bugs’ taste for wine...
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A TRUE CHAMPAGNE HOUSE

SOME PEOPLE fantasize of living in a house filled with bottles of Champagne. For Eldar Ilchibayev, a builder from western Russia’s Ural Mountains, the dream was to build a house entirely out of bottles and he has now completed his mission. Ilchibayev recently finished construction of a house made from...
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THE MOËT & CHANDON CHAMPAGNE VENDING MACHINE

A VENDING MACHINE that dispenses bubbly? That’s a dream come true! Of course, you have to go to Vegas for this experience (naturally!). The Mandarin Oriental Hotel in Vegas opened a Moët & Chandon vending machine in its 23rd floor Sky Lobby. The adults-only machine dispenses splits – mini-bottles of...
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