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ABSOLUT MANGO

This is the tenth flavor to join the Absolut Vodka lineup.  Aromatic and juicy with a fruity taste it has the pronounced and genuine character of ripened mango.  Like all Absolut flavors, Absolut Mango is made from all-natural ingredients and contains no sugar and no added preservatives.  World famous for...
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Sauza Tequila Tres Generaciones

This line of super premium triple-distilled tequilas is being relaunched with new packaging for its Plata Reposado and Añejo marques.  While keeping its signature shape, the new packaging tells the brand’s story through the craftsmanship of its founders and the tequila-making process in a modern and stylish way.  The front...
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Otter Creek Brewing

Otter Creek Brewing has partnered with Bolton Valley Bromley, Jay Peak, and Mad River Glen ski areas to offer consumers a “Ski Midweek for Free” deal (when your buddy pays, that is).  The promotion is valid through March 31, Monday through Friday.  “Ski for Free” coupons are available in retail...
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THREE OLIVES VODKA

THREE OLIVES VODKA is running a multi-million dollar ad campaign that depicts the idea that drinking premium vodka should be fun and exciting.  In addition the brand is unveiling new packaging featuring sleek, frosted bottles that provide a contrast to the colors peeking through the martini-shaped “window” on the front...
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Jim Beam Bourbon

Jim Beam Bourbon is running a user-generated social media contest named The Remake, in support of the recent airing of The Girlfriend television commercial.  Consumers are being challenged to create their own, original commercial remake by imitating, spoofing and/or improving upon the Jim Beam The Girlfriend, The Tragedy or The...
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ABSOLUT MANGO KICKOFF

The team from Horizon Beverage Company and Pernod Ricard USA recently introduced the Horizon sales force to the latest flavor addition to the Absolut Vodka line Absolut Mango. Like their other flavors do, Absolut Mango captures the unmistakable taste of fresh mango fruit. Horizon Beverage Company is the exclusive wholesaler...
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FIRST FRIEND

Absolut Vodka takes its place as the first “Friend of the Walk of Fame” on the sidewalk in front of the legendary Kodak Theater in Los Angeles. As part of the brand’s ‘Absolut Los Angeles’ Campaign Absolut helped beautify famous Melrose Avenue and made a monetary contribution to help restore...
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Endangered Cocktail

endangeredcocktailOF  THE  MONTH To help “breed raise, and release nearly extinct drinks into the wild” the ladies of LUPEC Boston have created the Endangered Cocktail of the Month series.  Each month they select a classic cocktail to revive, share a little background on (both here and on their blog), and...
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