Ken Sternberg

Where status formerly was the overall driving force behind product selection, some industry observers say the “Me” factor has gained considerable clout. That is, more consumers appear to be wondering, “How well-made is this, how enjoyable will it be, and how will it make me feel?” instead of how good... Read More

As tastes profiles of tequila, single malts and every other spirit have grown more complex, and prices have soared, consumers have grown more sophisticated and picky about what they drink and buy, regardless of category. Where five years ago an $8O to $1OO bottle of tequila or scotch may have... Read More

but subtle signs of a pending shakeout appear to be looming. Perhaps more expectation than signs, really, especially as vodka is still the most consumed spirit in the market and goes into nearly one out of four cocktails ordered. Overall, vodka is expected to grow by another two million cases... Read More

It’s growing slowly, but organic spirits success seems to be well on track. By year’s end, the Massachusetts market will probably have nearly a dozen organically made spirits. “Organic’s all the rage right now. I know the category is growing by the interest from distributors that are looking at it.... Read More

While domestic gin sales remain mostly flat to sinking, many consumers and savvy bartenders appear to be rediscovering the imported premium gin segment. The annual growth rate in sales of all imported gins reached two to three percent in 2OO6 (some estimate even four percent), a rate that has remained... Read More

Anyone holding a license to serve alcohol in Massachusetts may soon face tougher and more costly regulatory requirements. A home rule petition now pending in the state legislature would require all licensees to run criminal background checks on all employees involved with admitting patrons. This includes door staff and anyone... Read More