The indispensable tool for the Massachusetts adult beverage trade.
Day

January 31, 2008

BOMBAY SAPPHIRE

BOMBAY SAPPHIRE will again hold its global Designer Glass Competition to identify the most inspired martini glass in the world, as designed by aspiring talent. And, for the fifth year in a row, the US market will participate in this international competition. One winning glass design is selected from each...
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MALIBU RUM

MALIBU RUM The Caribbean isn’t just a place, it’s a state of mind in the Malibu “Get Your Island On” global advertising campaign. Inspired by the brand’s Caribbean heritage, the campaign, which debuted in December on television and will expand in print, radio, out-of-home and additional television executions in the...
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KU DE TA

America’s first international wine – 9 wines from 8 countries and 9 different wine growing regions around the world all under one label – is a rogue brand that challenges the established practice of major wine labels that grow all their varietals at the same winery. Instead these wines come...
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HENNESSY BEAUTE DU SIECLE

 Hennessy launched “Beautedu Siecle”, the world’s most expensive Cognac, a limited edition blend that costs EUR15O,OOO, or $22O,OOO. It is a blend of samples dating from between 19O7 and 196O, and was created as a birthday present for Killian Hennessy, the sixth generation descendant of Hennessy’s founder who celebrated his...
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NOILLY PRAT VERMOUTH

Noilly Prat European formula which will reach the US this April. And, to make a bold statement, it will launch in a new bottle. Noilly Prat is the result of a centuries-old recipe blending twenty slow-dried herbs and spices, creating a unique flavor profile.

Chamarre Grande Reserve Viognier and Shiraz

Chamarre will be introducing two new wines to their selection, a Grande Reserve Viognier and a Grande Reserve Shiraz. The Viognier and Shiraz are blends of grapes from the Northern Cotes du Rhone and the South of France. The Chamarre brand, whose three lines include Reserve Wines, new AOC and...
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NEW WORLD PINOT GRIGIO PORTFOLIO

From New Zealand to South East Australia to Argentina, Pernod Ricard’s newly released range of Pinot Grigios represents a collection of fine wines culled from New World wine producing countries around the world. The portfolio includes Jacob’s Creek Pinot Grigio 2OO7 (suggested retail price $8.99), Brancott Pinot Grigio 2OO7 (suggested...
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HOPPING MAD

BEER DRINKERS’ WALLETS will be a little bit lighter this year, and it has nothing to do with paying off your holiday credit card bills. A shortage of two of the main ingredients used to brew beer, hops and barley, is expected to cause a 5 percent to 25 percent...
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The ROOT of GUINNESS’ FAMILY’S ORIGINS

SOMETIMES IT’S BETTER to let sleeping dogs lie – as the fifth generation of the Irish brewing family of Arthur Guinness found out when DNA tests were carried out to determine the family origins. Now the roots of Ireland’s greatest family tree – the Guinness brewing dynasty – have been...
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VINFOLIO ANNOUNCES TOP 25 DOMESTIC WINES of 2OO7

TO COMMEMORATE ANOTHER GREAT YEAR in American wine, Doug Wilder, Director of California Acquisitions & Sales at Vinfolio, a premier wine store and collector services company, released his annual top 25 wines of the year. Wilder, who writes a free weekly wineletter, The Wilder Side of California, with his reviews...
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