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Promotions

GOSLING’S RUM

GOSLING’S RUM will sponsor The Leukemia & Lymphoma Society’s Leukemia Cup Regatta to help raise money to support blood cancer research and patient services.  Thousands of sailors throughout North America are scheduled to participate in nearly 5O Leukemia Cup events throughout 2O13.  The series has been chaired since 1993 by...
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TECATE and TECATE LIGHT

Featuring the slogan “A Man Knows How to Choose His Team”, TECATE and TECATE LIGHT’s football-themed national retail program is offering consumers a text-in sweepstakes where they can enter daily until February 15 for the opportunity to win branded tailgating items.  Prizes include Tecate branded football grills, rolling coolers, official...
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THE WINE REGION OF RIOJA

THE WINE REGION OF RIOJAFrom its stunning beauty to its superb wines, what’s not to love about Rioja?  Spain’s most famed wine region has been having a well-deserved banner year and we couldn’t be happier.  Not only has Rioja been featured on the cover of wine spectator, there has been...
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AROUND THE WORLD

AROUND THE WORLDLucas Bols has launched its seventh annual Bols Around the World competition to find the world’s most talented bartender.  Contenders are invited to compete in three heats over six months for one of 2O spots in the semi-finals which will take place in Amsterdam on May 6 and...
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TURKEY SHORE DISTILLERIES

The Ipswich-based craft distillery has created the Lab & Cask Club, which gives members the opportunity to purchase a five-gallon barrel of Reserve Old Ipswich Rum that has been aging since the summer of 2O11.  This rum won’t be available anywhere else.  Membership to the club costs $25O annually and...
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EDITOR’S PICK – VinOice

THE VINOICE A VERY COOL WAY TO KEEP WINE CHILLEDWhen it comes to wine accessories, it seems as if there’s always a new gadget on the market that’s either fun or functional, but rarely both.  So when something comes along that not only works but is aesthetically pleasing, well we...
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KAHLUA

 is running “Share the Warmth” in support of One Warm Coat, a charitable organization that helps support coat drives across the US.  Each person who visits facebook.com/kahlua and clicks the “Share the Warmth” button will trigger a $1 donation from Kahlúa to One Warm Coat, with a maximum goal of...
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SEGURA VIUDAS

 has launched the “Discover & Share Your Tastes Sweepstakes”, a national online promotion featuring a Music Matching app which allows fans to compare musical tastes with their Facebook friends for a chance to win a SVIP (Segura VIP) concert weekend or hundreds of free iTunes gift cards.  Consumers can sign...
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HACKER-PSCHORR

HACKER-PSCHORR is sponsoring a contest asking consumers to submit ideas and sketches for a new Weisse beer tap handle.  The winner receives beer for a year from Hacker-Pschorr.  A panel of judges from Munich and the US will select the winning idea, which may be integrated into the final tap...
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HEINEKEN

In celebration of its 15-year partnership with the James Bond movie franchise, HEINEKEN is running a comprehensive retail program and ad campaign leading up to the November 9 release of Skyfall.  The brand’s media investment includes TV, OOH, digital and trade advertising.  A high-action TV spot featuring Heineken’s “Man of...
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