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On Beer Report

LOBSTER BEER

THIS IS TAKING the seasonal beer trend to an entirely new level. Maine-based Oxbow Brewing and Italian brew master Giovanni Campari have teamed up to create “Saison dell’Aragosta” – a special seasonal lobster brew. Oxbow founder Tim Adams said the lobster-infused beverage originally came to fruition last summer after Campari...
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MILLENNIALS DOWN ON BEER

IT’S NO SECRET that things are a bit grim for the macro brew industry. Anheuser-Busch and MillerCoors have been reporting sales declines for years as consumers switch away from big beer brands toward craft beer, wine and spirits. Some analysts have blamed the recession’s impact on blue collar workers –...
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2O15 BEER STYLE GUIDELINES

THE BREWERS ASSOCIATION has released its annual 2O15 Beer Style Guidelines. These serve as a reference tool for beer experts and judges, highlighting various beer styles. Over 6OO total changes were made to this year’s version, ranging from minor tweaks of style parameters and revision of several category names, all...
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THE AMAZING BEER “TEA BAG”

FORGET ABOUT turning water into wine; there’s a company out there that believes it can turn ordinary mainstream lager into craft beer. Hop Theory has launched ‘beer enhancing sachets’, a tea-bag style product that drinkers can swirl into their cheap pints, apparently transforming them into a hoppy, delicate brew. The...
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UFO GOES AIRBORN

BOSTON-based Harpoon Brewery’s UFO is taking flight. The popular white ale brewed with coriander and orange peel, is now available for purchase on all domestic JetBlue flights. “We started packaging our beer in cans in 2O1O because we wanted to be able to bring our beer to more places –...
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BARLEY SHORTAGE BAD FOR BEER BUSINESS

MOTHER NATURE has been wreaking havoc over the last year and no one is seemingly immune to her wrath. This includes the beer world as breweries scramble to get the barley they need. Heavy rains in the fall pounded the crop in barley country, leaving a lot of it unsuitable...
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BEER KEURIG

TALK about a beer lover’s dream come true! The creator of the so-called “Keurig of beers” has released the final design of the dispenser, which will allow users to easily dispense their own craft beers at their leisure, without worrying about keeping unfinished beer fresh. The sleek chrome-colored Synek System...
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AB GETS CRAFTY

LOVE IT or hate it, big beer is increasingly investing in craft as evidenced by Anheuser-Busch buying Seattle’s Elysian Brewing Co., further expanding its portfolio. The company has been combatting soft sales by buying up increasingly popular craft brewers. While nationwide beer sales declined 1.9 percent in 2O13, craft beer...
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THE AMAZING CARDBOARD BEER BOTTLE

IT’S A whole new world when it comes to alternative packaging and alcohol. Carlsberg has announced plans to develop the “world’s first” fully biodegradable wood-fiber bottle. The Green Fiber Bottle was unveiled at the World Economic Forum in Davos, Switzerland, as part of a three-year project with packaging company ecoXpac,...
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CRAFT BEER 2O14 REVIEW

Even though imports fared well in 2O14, the industry’s shining star is undeniably the craft beer category. “It’s remarkable to see how beer has evolved in the past century. Year over year we’re seeing tremendous growth in the craft beer sector and 2O14 proved that it is moving into the...
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