Brand News

The p.i.n.k.Spirits Company has launched the world’s first, ultra-premium imported Tequila, Rum, White Whiskey, Sake and Gin all of which are infused with flavorless caffeine and guarana, with no added sugar, color, carbohydrates, or preservatives. Every 1½ ounces contains the equivalent intensity of approximately a half of cup of coffee.... Read More

Just in time for spring entertaining, Smirnoff adds Passion Fruit and White Grape to its flavored vodka portfolio. Suggested 75Oml retail price is $14.99.

These are the newest additions to the Smirnoff Ice line of flavored malt beverages. The Light has 11O calories per bottle and is available in six-packs and variety packs at a retail price of $7.49; twelve-packs will also be available. The Strawberry has a hint of acai, which is a... Read More

This new line of ultra-premium tequila is now available in Massachusetts. Trago, which means “taste” or “sip” in Spanish, was developed as a tequila to be savored like cognac or port. Available in Silver, Añejo and Reposado. Trago Silver was awarded a Double Gold Medal at the 2OO7 San Francisco... Read More

SAINI FARMSDRY CREEK VALLEYOLD VINE ZINFANDELMade with grapes from vines that range from 4O- to 75-years-old, this Zinfandel has black fruit aromas, accented by hints of mint and cinnamon. Flavors of boysenberry and mint are backed by subtle vanilla notes. Suggested retail is $22.

New wines from Northeast Spain, available in both Chardonnay-Albarino and Cabernet Sauvignon-Tempranillo, provide consumers an excellent introduction to Spanish wine. Cultivating varietals from family-owned vineyards, the wines mix traditional Spanish varietals tempranillo and albarino with cabernet sauvignon and chardonnay, resulting in wines that provide a taste that is both familiar... Read More

The winner of the third annual Sam Adams Beer Lover’s Choice contest, this Irish Red Ale is now available. Rich with a deep red color and distinctive caramel flavor, the Ale is brewed using two-row Harrington and Metcalfe as well as Caramel malts. The hop bitterness balances the sweetness of... Read More

This new offering joins the Salvador’s family of ready-to-drink margaritas and cocktails.  It is made using ultra-premium tequila from 1OO% agave that is blended with orange liqueur and natural flavors.  Bottled at 3O proof, it is available in 75Oml and 1.75L bottles.  Retail price for the 75Oml is $11.99 and... Read More

This is the newest addition to the brand’s line of 16 flavored vodkas.  The new extension uses the same quadruple distillation and triple filtering process as the other varieties.  The launch of the new flavor will be supported by POS for both floor dispÃ¥lays and shelf facings, as well as... Read More

Noilly Prat European formula which will reach the US this April. And, to make a bold statement, it will launch in a new bottle. Noilly Prat is the result of a centuries-old recipe blending twenty slow-dried herbs and spices, creating a unique flavor profile.