Brand News

BRANCOTT WINESThese award-winning wines from New Zealand have undergone a package redesign.  The new look features a graphic depiction of mountains to accentuate the link between the Brancott name and the mountains that help give the wines their character.

BURNETT’S FRUIT PUNCH FLAVORED VODKA This is the 2Oth flavor to join the line of Burnett’s Vodkas.  The launch of this new flavor will be supported by POS for floor displays and shelf facings, as well as sales education materials.  The brand’s website, burnettsvodka.com, provides information and drink recipes for... Read More

CARIBOU CROSSING andROYAL CANADIAN SMALL BATCH CANADIAN WHISKYSazerac Company is releasing two new upscale Canadian Whiskies – one of which, the Caribou Crossing, is the world’s first single barrel Canadian Whisky.  Sazerac’s Master Blender Drew Mayville both hand-selected the barrels and oversaw the bottling of each individual barrel.  The Caribou... Read More

SAM ADAMS SUMMER ALE and LATITUDE 48Brewed with wheat malt, lemon zest and Grains of Paradise (a West African spice), the Sam Adams Summer Ale has a crisp, spicy flavor and body, followed with a citrusy finish.  The Latitude 48 is an IPA style, brewed with a blend of hops... Read More

OCTAVIN HOME WINE BARUnderdog Wine Merchants is releasing a collection of artisan wines in a new 3L wine cask format.  Each Wine Bar holds 2O five-ounce glasses and keeps the wine fresh for up to six weeks after opening.  The wines in the collection are: Monthaven Central Coast Chardonnay, Cabernet... Read More

CONCANNON CONSERVANCY WINESThis new tier of wines from Concannon Vineyard includes Livermore Valley Petite Sirah, Cabernet Sauvignon, Chardonnay, and Merlot.  The wines are all made with grapes sourced only from Livermore vineyards that are protected forever from urban encroachment.  All have a suggested retail of $15.  Available from Horizon Beverage... Read More

CROWN ROYAL BLACKMatured in charred oak barrels, this new robust whisky has a deep oak background with sweet maple notes and light vanilla.  The taste is creamy with dried fruit flavors, mainly fig, and the finish has deep bourbon notes and a rich texture.  Suggested retail is $3O for a... Read More

CHATEAU TANUNDAThis portfolio of wines from the Barossa Valley in Australia is now available.  It includes: Grand Barossa Riesling 2OO9 ($16); Grand Barossa Shiraz 2OO7 ($19); Noble Baron Shiraz 2OO6 ($5O); and Noble Baron Cabernet Sauvignon 2OO7 ($5O).  Available from Horizon Beverage Company.

FRÏS VODKACHERRY, BLUEBERRY and GRAPEFlavored with all-natural ingredients, these new vodkas are made using the brand’s patented freeze distillation, continuous six-column process.  Packaging is simple and direct, complementing the base brand design.  The launch will be supported by national print and online advertising, focused trade public relations efforts including participation... Read More

36O VODKACOLA and DOUBLE CHOCOLATEThese are the newest addition to the eco-friendly brand’s vodka portfolio.  The Cola has a sweet and spicy taste of old-fashioned cola and the Double Chocolate has a deep, rich, creamy chocolate flavor.  Like the original 36O Vodka, the new flavors are four-times distilled, five-times filtered... Read More