The indispensable tool for the Massachusetts adult beverage trade.
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MBB

CRAFT BREWERS CONFERENCE & BREWEXPO AMERICA

THE 33rd Craft Brewers Conference & BrewExpo America, presented by the Brewers Association, the will take place MAY 3 to 6 at the Philadelphia Convention Center. The conference will feature over 6OO exhibiting companies with more than 125 presenters, including Paul Gatza, Brewers Association’s director as well as Chief Economist...
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THE AGE OF THE LUXURY COCKTAIL KITS

APPARENTLY luxe cocktail kits are en vogue these days. If you happen to have a few thousand extra dollars to spare that is. Following the launch of the plus $38,OOO Rolls Royce cocktail hamper late last year (featured last issue), Ralph Lauren has followed suit with a limited edition “mixologist...
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SOUTHERN COMFORT AND TUACA SOLD

BROWN-FORMAN has reached an agreement to sell its Southern Comfort and Tuaca trademarks to Sazerac for $543.5 million. Brown-Forman Chief Executive Officer Paul Varga said the decision to sell these brands reflects the company’s evolving portfolio strategy and a continuation of its efforts to focus resources on its highest strategic...
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BREAKING NEWS GOING TO THE PUB IS GOOD FOR YOU!

WELL, THIS IS A SHOCKER . . . New research from Oxford University has found that regularly going to your local pub makes you happier, healthier and more sociable.  Previous research has shown that face-to-face meetings are vital to maintaining friendships, but the beneficial role that pubs have in this...
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NITROGEN BEER

ARTICLE BY ANDY CROUCH GUINNESS STOUT may be Ireland’s most popular beer by a distance, but it is the brand’s signature draft presentation that has long set it apart from competitor stouts.  Whether presented on tap at a bar or at home through a widget-aided can, the secret behind the...
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