The indispensable tool for the Massachusetts adult beverage trade.
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WOLAVER’S ALTA GRACIA COFFEE PORTER

The latest addition to the Organic Farmers series, this porter is brewed with organic roasted barley and chocolate malts for a rich, dark and robust flavor.  It has an infusion of organic vanilla beans and coffee from the Dominican Republic farm community Alta Gracia.  This non-profit farm works to empower...
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IRISH MIST

This Irish whiskey liqueur has a new package designed to position the spirit as an accessible mixer and approachable beverage.  Moving significantly away from the decanter shaped bottle of the past, the new, taller design takes its inspiration from the Irish whiskey category itself.  The new packaging will be positioned...
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KORBEL CALIFORNIA BRUT CHAMPAGNE

Korbel Champagne Cellars is introducing its first California Brut Champagne made entirely with organically grown grapes.  This new release is a crisp, delicate and bright champagne.  The organically grown grapes deliver aromas and flavors of apple, pear and white peaches.  The finish is medium dry, with a slight savory note...
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BENROMACH 1O YEARS OLD SINGLE MALT WHISKY

This new release from Speyside’s smallest distillery is a golden malt with rich fruit, sweet chocolate and delicate spicy aromas.  The palate is of exotic fruit flavors, toasted malt and a hint of smoke.  The launch comes just six months after Gordon & MacPhail, the distillery owner, was awarded the...
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Cognac Ferrand

Guillaume Lamy has been promoted to Vice President-North America.  In this newly created position, Lamy, who has been with the company for the last 1O years, will be responsible for sales and marketing of the Cognac Ferrand brands in North America including: Pierre Ferrand Cognac, Citadelle Gin, Mathilde Liqueurs, Plantation...
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Beam Global Spirits & Wine

Kevin B. George has been named as Senior Vice President and Global Chief Marketing Officer.  In this position, George will be responsible for global brand strategy development, consumer insights, and working with in-market teams to activate impactful brand building programs for the company’s spirits portfolio.  In joining Beam Global, George...
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Heaven Hill Distilleries

Allan Latts has been elected the company’s first Chief Operating Officer.  Previously, Latts was the Director of Corporate Planning since he joined the company in 2OO1.  In his role as COO, Latts’ responsibilities include leading strategic planning and business development efforts; oversight and management of internal operations; and development of...
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W.J. Deutsch & Sons, Ltd.

Tom Steffanci has been appointed the company’s new President.  In this position, Steffanci, the former COO of Terlato Wines International, will oversee all of sales, marketing, finance, and operations, for the fifth largest wine and spirits company in the United States.  W.J. Deutsch & Sons imports and markets 28 award-winning...
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Marnier-Lapostolle Group

R. Scott Green has been appointed as Senior Vice President Marketing & Sales-North America.  Green’s expanded role places him in charge of the entire suite of Marnier-Lapostolle products, including Grand Marnier, Navan Natural Vanilla Liqueur as well as the Lapostolle and Chateau de Sancerre wine brands. Mr. Green’s responsibilities encompass...
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Heineken USA

Dolf van den Brink has been named the new President and CEO of Heineken USA.  Previously, he was the Commercial Director and Deputy General Manager of Bralima, Heineken’s operating company in the Democratic Republic of Congo.