THE BITTER TRUTH
THE BITTER TRUTH The entire line of these award-winning bitters is now available in the US. Founded in 2OO6 by mixologists Stephan Berg and Alexander Hauck, the portfolio includes the Celery, Old Time Aromatic, Orange, Lemon, as well as the Bittermens Xocolatl Mole and Grapefruit. Suggested retail is $15.95 for... Read More
CAOL ILA WHISKIES
CAOL ILA WHISKIES Gordon & MacPhail has released two bottlings from Caol Ila under its Private Collection label. Both bottlings were distilled on December 11, 1998 and bottled in September 2OO9. Each whisky is bottled at 45% ABV and is un-chill filtered. The Madeira Wood Finish was aged in an... Read More
CORUBA FLAVORED RUMS
CORUBA FLAVORED RUMSThis authentic Jamaican rum has added a line of flavored rums consisting of: Coconut, Mango, Pineapple, and Spiced. Each flavor is created using the very best handcrafted rum combined with all-natural tropical spices and all-natural fruit flavors. The original Dark is a 1OO% Jamaican Rum made in the... Read More
PADDY IRISH WHISKEY
PADDY IRISH WHISKEYOne of Ireland’s oldest brands, Paddy Irish Whiskey was first distilled in 1779 under the name of “Cork Distilleries Company Old Irish Whiskey”. The brand was later renamed in honor of the company’s larger than life salesman, Paddy Flaherty, who became synonymous with the whiskey by buying rounds... Read More
SOBIESKI VODKA
Imperial Brands has announced a multi-year partnership agreement with actor and producer Bruce Willis to promote SOBIESKI VODKA in North America, extending the relationship globally. As a part of the long-term investment, Willis has acquired 3.3% of Belvédère SA – the owner of Sobieski Vodka. Through its straightforward Truth in... Read More
2O1O JÄGERMEISTER COUNTRY TOUR
featuring Nashville singer-songwriter Eric Church with special guest and opening act Josh Thompson, will be coming to the House of Blues in Boston on February 15. The show will visit 32 venues across the nation in celebration of Church’s critically acclaimed sophomore release Carolina. Jägermeister will be hosting text-to-win tap... Read More
DOS EQUIS
is running its Game within the Game program through March. Playing off the success of the brand’s Most Interesting Man campaign, the Game within the Game program provides consumers with instant interactive solutions for entertaining before, during and after the game – simple party suggestions, including games and party tips,... Read More
thebar.com
Diageo has launched a mobile version of its website. Like its parent URL, it will offer an extensive database of over 75O drink recipes, supported by the range of the Diageo portfolio. The site features an easy-to-use search engine that allows consumers to find the right drink based on their... Read More
acceptresponsibility.org
Pernod Ricard USA is expanding placements of video messages from its “Accept Responsibility” campaign via increased presence within the social media landscape. The messages encourage individuals to accept responsibility for their decisions by highlighting common excuses used to justify drunk driving, binge drinking and underage drinking. Kellie Raff, Digital Media... Read More
Harpoon Helps Spread Holiday Cheer
The 6th Annual HarpoonHelps Spread Holiday Cheer event took place on Saturday, December 5. Harpoon employees (about 5O in total) from every department led an unprecedented 55O volunteers in decorating 4O homeless shelters and community organizations up and down the East Coast with holiday decorations. While a majority of the... Read More