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Samuel Adams New World Tripel

Samuel Adams New World Tripel This is the first release from the new Samuel Adams Barrel Room Collection series of limited edition brews.  Pale gold in color, this Tripel is a big, flavorful and complex offering.  A special Belgian yeast strain adds tropical fruit and spice notes to the crisp...
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Leinenkugel Summer Shandy

Leinenkugel Summer Shandy This seasonal beer will be available through August in cans, bottles and on draft.  Made with a blend of select malted wheat and barley, lemonade flavor and a hint of Wisconsin honey, the Shandy features a tangy character with malty undertones of hops and tart lemon flavor. ...
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NARRAGANSETT BOCK

NARRAGANSETT BOCK This spring craft lager is brewed with light and dark Munich malts, Pilsner malt, malted wheat, and hopped with Northern Brewers and Hallertau hops.  A traditional Bavarian helles lager beer, Narragansett Bock is deeply flavorful with a rich golden color and full body.  Drier, hoppier, and slightly more...
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Lunazul Añejo 1OO% Agave Tequila

Lunazul Añejo 1OO% Agave Tequila -This is the third addition to the Lunazul Tequila portfolio which includes Reposado and Blanco varieties.  Estate grown, this small batch tequila is aged for 18 months.  Suggested retail is $21.99 for a 75Oml.  Available from MS Walker.

Burnett’s Limeade and Orange Cream Flavored Vodkas

Burnett’s Limeade and Orange Cream Flavored Vodkas -These are the two newest additions to the Burnett portfolio of 23 flavored vodkas which includes Blueberry, Grape, Lime, Mango, Pink Lemonade, Pomegranate, Raspberry and Sweet Tea, among others.  The launch of the new flavors will be supported by POS for floor displays...
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ERISTOFF VODKA

ERISTOFF VODKA-This European line of vodka and vodka specialties is now available in the US in three varieties: Original (8O proof), Red (4O proof) and Black (4O proof).  Made from 1OO percent pure grain, Eristoff is triple distilled and filtered through hardwood charcoal using the original recipe created in 18O6...
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Jameson Irish Whiskey

Jameson Irish Whiskey is running “Fire” – a new TV ad creative that follows the “Tall Tales” campaign.  The new one focuses on legendary stories about John Jameson.  Rather than a typical commercial, the spot appears to be excerpted from an epic-styled movie.  The humorous ad is set in Dublin...
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CHRISTIAN BROTHERS HONEY

This new addition to the Christian Brothers Brandy line combines natural honey with brandy.  Marketing materials will utilize the Christian Brothers’ “CB & . . .” tagline by adding “CB & . . . a taste of honey.”  The flavor extension will be supported by a trade media schedule.  In...
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