Jameson Irish Whiskey
has launched a new short film competition: “Jameson First Shot” with actor Kevin Spacey and his company, Trigger Street Productions. The competition is for screenwriters and directors from Russia, South Africa and the US. One winner from each country will have their script made into a short film starring Mr.... Read More
HORIZON BREAKS GROUND
Horizon Beverage Company hosted a groundbreaking ceremony in September for the expansion of its new headquarters building and operations center at 45 Commerce Way in Norton. The event was attended by State RepresentativeJay Barrows, Norton Selectman Bob Kimball, and Anne Struthers, Executive Director, Massachusetts Office of Business Development (MOBD), representing... Read More
TESTING DATES ANNOUNCED
The Center For Wine Origins Wine Location Specialist Certificate Program, developed by Master of Wine Sandy Block, has announced testing dates of JANUARY 6 to 8, 2O12. Registration is open to approved sommeliers, chefs, wine educators, beverage directors, and retail beverage directors. There is no registration fee to take this... Read More
SOBIESKI VODKA + BRUCE WILLIS = FISHER HOUSE FOUNDATION
Sobieski Vodka is teaming up with actor Bruce Willis to support the Fisher House Foundation, a public/private partnership that supports the United States military and their families in times of need. From now until September 2O12, for every bottle of Sobieski Vodka purchased in the United States a portion of... Read More
JIM BEAM SUPPORTS THE TROOPS
Master Distiller Fred Noe, seventh-generation Jim Beam family distiller, and musician Kid Rock recently presented Jim Beam’s $1OO,OOO donation to Amy Palmer, COO of Operation Homefront, backstage before Kid Rock’s concert in Tinley Park, Illinois. Since forming a partnership in 2OO8 with Operation Homefront, provider of emer-gency financial aid and... Read More
THE HIGH TECH BOUNCER
Getting carded used to be a straightforward process. You handed over your ID, it was looked at and you were either served or not served based on the bartender’s discretion. But beyond minors trying to get into a bar, one of the big problems operators have long contended with is... Read More
A NEW LOOK FOR BEAM
Beam Global Spirits & Wine, Inc. has new corporate branding in anticipation of becoming an independent publicly traded spirits company, to be renamed Beam Inc., early in the fourth quarter. The new logo features the single word “Beam” in the signature red script of fourth-generation distiller James B. Beam, whose... Read More
BOSTON DOESN’T SERVE TEENS
The City of Boston, in part-nership with Patrón Spirits and with support from the Association of Independent Colleges and Universities in Massachusetts (AICUM), increased its support of the national “We Don’t Serve Teens” campaign during the fall back-to-school period. The initiative is sponsored by a coalition of public and private... Read More
DID YOU REALLY DO THAT?
Most of us have witnessed otherwise intelligent people doing embarrassing or thoughtless things when they’ve had too much to drink, but what specifically happens in the brain to cause such drunken actions? A new study testing alcohol’s effects on brain activity from the University of Missouri says that alcohol dulls... Read More
PUT A CAP ON THAT NIGHTCAP?
For many people, having a drink before bedtime calms the nerves and helps them get to sleep. According to a new study, that may just be a figment of our their imaginations. Researchers in Japan have found that a nightcap, particularly for heavy drinkers, may actually disrupt the nervous system... Read More