BLUE ICE G VODKA
BLUE ICE G VODKA – The third addition to this line of American vodkas, Blue Ice G is made from a high quality blend of American grain. Suggested retail is $15. Available from United Liquors.
ABSOLUT CHERRYKRAN
ABSOLUT CHERRYKRAN – Made with all-natural ingredients and containing no sugar, this new vodka from Absolut has the rich character of sun-ripe cherries, followed by notes of white cranberry and sweet plum. The taste is fresh, fruity and smooth, with notes of ripe berries and natural sweetness. Suggested retail is... Read More
MALIBU SUNSHINE
MALIBU SUNSHINE – The newest addition to the Malibu line of flavored rums, Sunshine is flavored with lemon-lime citrus fruits. The launch is being supported with a digital and social media marketing plan and a special film titled the Malibu Sun Project. Suggested retail is $12.99 for a 75Oml. Also available... Read More
MALIBU MELON MARGARITA
MALIBU MELON MARGARITA – The newest addition to the Malibu line of premixed cocktails, the Melon Margarita is packaged in a quick-chilling pouch. The dispenser nozzle is leak-proof and the environmentally friendly pouch represents an 85% reduced carbon footprint compared to glass. To support the launch, Malibu will offer POS including... Read More
STOLI HOT and STICKI VODKAS
STOLI HOT and STICKI VODKAS – These two releases are remixes of Pertsovka (Pepper) and Okhotnichya (Honey and Herb), the first flavored vodkas produced by Stolichnaya in 1962. The Hot is made with jalapeño peppers and the Sticki with honey. Suggested retail is $23.99 for a 75Oml. Also available in 1.75L,... Read More
WOODFORD RESERVE 2O12 KENTUCKY DERBY BOTTLE
WOODFORD RESERVE 2O12 KENTUCKY DERBY BOTTLE – This year’s Kentucky Derby limited-edition commemorative bottle features the artwork of illustrator Michael Schwab. Woodford Reserve is the Official Bourbon of the Kentucky Derby. Retail is $42.99 for a 1L bottle. Available from Horizon Beverage Company.
BUSHMILLS IRISH HONEY
BUSHMILLS IRISH HONEY – This new release is a blend of Bushmills Original Irish Whiskey triple-distilled with malted Irish barley, Irish water and an added touch of Irish honey. The blend is rich in aromas and flavors topped off with a warm finish. Available from United Liquors.
MEGABREW RUMORS ABOUND
It’s the giant rumor that just won’t go away. For at least a year, the idea has been floating around that A-B InBev, having swallowed up Anheuser-Busch, could soon make a move to buy its biggest rival: SABMiller. The resulting behemoth – dubbed “MegaBrew” – would have a dominant share... Read More
CRAFT BREWING VOLUME HOPS UP
Talk about a classic reversal of fortune story. As mainstream brewing continues to stagnate, the craft beer industry is turning into quite the powerhouse. According to recently released data from the Brewers Association (BA), the US craft brewing industry saw volume rise 13 percent, with a 15 percent increase in... Read More
NEWCASTLE BROWN ALE
NEWCASTLE BROWN ALE is running its first ever national TV ad campaign titled “No Bollocks”. Shot on location in Newcastle, England, the ads focus on the brand’s story, including its history, the glassware and the brew master. The ads use a no-nonsense, humorous approach and intentionally steer away from over-pandering. ... Read More