Always Room For A Few More
Harpoon’s head brewer, Al Marzi, had a session recently. “I was just over in England for a wedding and had some great cask ales. My wife was drinking a 3.8% bitter, I had a 4.5% ale, and they tasted great. That’s session. If you’re going to sit down in a... Read More
Bigs Guys Boasting About Their Big Beers
Sounds like Jim Koch knows what he’s talking about, doesn’t it? The “lunatic fringe of brewing” indeed. Utopias sounds like an insane concept: a unique gold-tone bottle shaped like a brewing vessel, a beer that’s 5O proof and practically flat, blended from several batches of beers aged for different periods,... Read More
“It’s Jack Daniel’s world we’re just living in it.””
Dean Martin was a star in his own right, a well-paid singer and actor. But when Frank Sinatra was in the room, Martin was eclipsed, and he knew it. It Was a Very Good Year So it is with the Titan from Tennessee. Jack Daniel’s is the best-selling whiskey in... Read More
Who Likes Hot Beer?
The jury’s still out on which category malternatives fit into. Just when you think they’re yesterday’s news a new flavor comes out, or a new package, or a new positioning, and suddenly malternatives are hot again. That’s the nature of “hot”. It’s that fast-moving part of the market, whether it’s... Read More