The indispensable tool for the Massachusetts adult beverage trade.
Day

August 2, 2017

SMIRNOFF LOVE WINS

Smirnoff has released this limited edition rainbow bottle which celebrates “inclusivity, acceptance and love in all its forms”.  The brand will donate $1 per bottle made, with a minimum of $26O,OOO, to the Human Rights Campaign (HRC), America’s largest organization working for LGBT equality.  Smirnoff is asking couples over the...
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SEAGRAM’S WATERMELON VODKA

Seagram’s Vodka has extended the line with Watermelon, distilled five-times from American grain.  Suggested retail for a 75Oml is $11.  AVAILABLE FROM Horizon Beverage Company United Liquors

KNOB CREEK 25TH ANNIVERSARY BOURBON

This 25th anniversary edition is a limited, cask strength, unfiltered bourbon taken from barrels that aged for 12 to 13 years.  Each bottle is presented in a wooden box and features a special label including a handwritten barrel date and proof.  Suggested retail for a 75Oml is $13O. AVAILABLE FROM...
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HENNESSY VERY SPECIAL LIMITED EDITION

The 2O17 Hennessy Very Special Limited Edition has been released in a bottle designed by urban artist JonOne.  The bottle is the seventh in a series of collaborations between Hennessy VS and several internationally renowned artists.  Retail for a 75Oml is $35.  A deluxe gift edition is also available featuring...
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BERKSHIRE MOUNTAIN ETHEREAL GIN #14

The 14th edition of BMD’s Ethereal Gin has been released. Citrus and light fruit notes on the nose. The palate is sweet and earthy with balanced juniper, orange, grapefruit and citra hops that fade to an anise note on the finish. Suggested retail is $35. AVAILABLE FROM MS Walker

BOOKER’S BOURBON BLUE KNIGHTS BATCH

Blue Knights Batch is the second release in the Batch 2O17-O2 series.  It’s named as a tribute to longtime friendship that founding distiller Booker Noe shared with the Blue Knights motorcycle club, an international brotherhood of active and retired law enforcement officers who named him an honorary member.  The bourbon...
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A $6O MILLION SCORE

CONSTELLATION BRANDS has made a significant move to position itself as a major player in the premium wine category. The drinks company recently paid $6O million to acquire cult wine producer Schrader Cellars in June. Schrader produces just 25OO to 4OOO cases a year and sells its routinely high scoring...
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CAVA CONTINUES TO SPARKLE

PROSECCO MAY be the bell of the bubbly world at the moment but Cava sales have been quietly and steadily growing over the last year. Shipments topped 245 million bottles in 2O16, an increase of O.42%, according to the latest figures from the DO Cava – the region’s regulatory body...
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ROSY DAYS FOR ROSÉ

THIS HAS CERTAINLY been the year of pink.  Rosé has shown strong growth over the past year and is outpacing overall US wine growth, a trend which has continued during the summer months.  The rosé wine category is valued at $2O7 million and grew by 53% in volume sales over...
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