WILLIAM GRANT & SONS
The drinks company has named VANCE HENDERSON as its new US Brand Ambassador for Drambuie. He’ll be responsible for handling the brand’s marketing strategy to both the trade and consumers. He’ll also work with trade engagement and education through events and the creation of Drambuie cocktails. Most recently, he was Brand Associate with William Grant & Sons brands for Drambuie, Flor de Caña Rum, Hendrick’s Gin, Milagro Tequila and Monkey Shoulder Scotch Whisky. Prior to that, he ran beverage programs at Ark Restaurants, Guests Counts Hospitality, Think Food Group and Good Essen Group.