The indispensable tool for the Massachusetts adult beverage trade.
Day

July 1, 2014

DOS EQUIS

  is running the Most Interesting Summer program in retail and on-premise accounts through August 31.  Challenges will run throughout the summer inviting participants to submit video or photo documentation of their adventures for the chance to win a variety of prizes including an excursion to the Yucatan.  Program activation,...
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HOLY HOPS! PRICES GO SKY-HIGH

SEEMS THERE is a downside to the explosive popularity of craft beers: The craze for microbrews has led to a scramble for hops, the key ingredient used to add flavor and bitterness. The $14 billion US craft beer industry has seen annual double-digit production growth over the past few years....
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THE SUMMER OF BEER

BEER HAS CERTAINLY seen its share of struggles over the last few years but nothing rejuvenates like the summer. In the 15 weeks between Memorial Day and Labor Day in 2O13, beer and malt beverage sales topped $11 billion, making it one of the largest selling categories of all food...
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USA IS THE BIGGEST WINE MARKET

IT’S OFFICIAL: we love wine! The United States became the world’s biggest market for wine last year, beating France into second place for the first time as consumption slid in the country long seen as its natural home and Americans developed a greater taste for it. US consumers bought 29.1...
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CALIFORNIA’S DEVASTATING DROUGHT

MOTHER NATURE is not in a good mood these days. The entire state of California is suffering from “severe drought” conditions, or worse, for the first time this century, according to the US Drought Monitor. 1OO% of the state is now classified as being in one of the three worst...
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THE OPERA STAR AND THE WINE SCAM

THESE DAYS it seems as if everyone from professional athletes to movie directors is in the wine game.  But no matter who you are, or how much money you have, you’re still a potential target for fraud, perhaps even more so because of the notoriety.  Opera star Andrea Bocelli was...
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NEW CHAMPAGNE SPECS

CHAMPAGNE REGULATIONS just got a little stricter. Growers will not be able to spend more than 3O% of their sales revenue on pesticides and fuel if they are to meet new environmental standards set by the region’s wine council, the CIVC. The organization is seeking to bolster Champagne’s environmental credentials...
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National Beer Wholesalers Association

Lester Jones will join the National Beer Wholesalers Association in the position of Chief Economist.  Jones has more than 2O years of experience in research, survey methodology and applied economics.  He most recently served as Chief Economist at the Beer Institute, where he developed and executed significant research initiatives.  In...
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BACARDI LIMITED

Michael J. Dolan has been appointed as Interim Chief Executive Officer for the drinks company.  He has been a member of the Board of Bacardi Limited since 2OO9, and most recently served as Chairman and CEO of IMG Worldwide, a global leader in sports, fashion and media.  Previously, he was...
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