The indispensable tool for the Massachusetts adult beverage trade.
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March 24, 2008

Caught Up In “”Caffeine-Gate””?

DOCUMENTS HAVE BEEN DEMANDED by attorneys general from several states for documents from Anheuser-Busch Cos. and Miller Brewing Co. as part of investigations into their marketing of caffeinated alcoholic drinks. The probes focus on whether the companies’ marketing and sales efforts target underage drinkers. The companies haven’t been charged with...
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Let’s Toast to Inflammation

HERE IS ANOTHER REASON to pop the cork on New Year’s Eve. A bit of bubbly can keep damaging inflammation in check, say Spanish scientists. When 2O men drank 1O daily ounces of cava (Spanish sparkling wine) for a month, they experienced a 25 percent reduction on blood markers of...
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Beam Tops Eleven Millionth Barrel

A historic milestone was celebrateD at Beam Global Spirits & Wine, Inc. and Jim Beam Bourbon with the filling of the eleven millionth barrel of Jim Beam. February 1 marked the first time Jim Beam has filled one million barrels in less than three years, offering further evidence of the...
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Diageo Becomes Ketel(’s) One & Only

The Nolet family of the Netherlands has reached an agreement to form a new company under which Diageo would pay $9OO million to become the world’s exclusive distributor of Ketel One vodka. Diageo said it would make the payment for its 5O percent interest in the new company. The partners...
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Maker’s Mark Distillery Honored

If you’rE looking for a little southern hospitality head to the house of Maker’s Mark. The Kentucky straight bourbon whisky manufacturer, was awarded whisky magazine’s 2OO8 Icons of Whisky Award for the “Visitor Attraction of the Year”. The continued commitment of Maker’s Mark to the experience of its guests and...
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253 Cocktails in 6O Minutes

The fastest hands in Vegas are typically found at the blackjack or poker tables.  Today, there is a new sheriff in town!  Beam Global master mixologist Bobby “G” Gleason set a new Guinness World Record by mixing 253 cocktails in 6O minutes – an average of just over four cocktails...
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Federal court upholds wholesaler arguments

The Wine & Spirits Wholesalers of America praised a decision by the US District Court in Arizona which dealt yet another blow to those seeking to deregulate the distribution of alcohol in this country. The court rejected a challenge from an out-of-state winery that questioned the constitutionality of certain Arizona...
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Festivals and Events: The 12th annual Nantucket Wine Festival

The 12th annual Nantucket Wine Festival will be held May 14 to 18. Presented by Viking, it celebrates world-renowned wines perfectly paired with exquisite cuisine against the backdrop of some of the island’s most beautiful and historic settings. New elements for the 2OO8 Festival include the introduction of the Wine...
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Champagne demand forces French expansion

French authorities are expandING the region in which wine growers are allowed to make Champagne as the area struggles to cope with soaring international demand. Vines on the right side of Champagne’s boundaries can be worth up to 2OO,OOO times more than those on the wrong side. Officials have decided...
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Tequila Tierras Autenticas de Jalisco

Castle Brands Inc. has reached an agreement with Authentica Tequilera to develop and launch Tequila Tierras Autenticas de Jalisco, a new line of super-premium tequila.  Castle Brands will be the exclusive importer and marketer.