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Martignetti Named Business Partner of the Year by MRA

Martignetti Companies achieved the prestigious “Business Partner of the Year” award from the Massachusetts Restaurant Association (MRA) at their annual awards dinner held at the Boston Convention & Exhibition Center on March 14, 2016 during the New England Food Show. The award is given by the MRA to recognize individuals...
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New Heineken Campaign – Behind the Star

Heineken launched an integrated, global marketing campaign, There’s More Behind the Star, which invites consumers to discover the authentic product stories that are the foundation of an iconic, global brand. The new campaign includes a fully integrated, 360° marketing program that incorporates national TVC, digital and social support, along with...
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A RANGE from CRAGGY RANGE

Although the 1999 was Craggy Range’s first vintage to appear on the market, more than ten years of preparation had been required to satisfy the exacting standards of the company’s principals. Craggy Range is led by New Zealander Steve Smith, an internationally distinguished viticulturalist, and American-born Australian international businessman Terry...
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Pilsner Urquell

The first was last September. I was at the brewery in Pilsen, in the Czech Republic.  We saw the huge, modern brewery with the big copper brewing kettles (heated by direct fire) and the massive stainless fermentation and maturation tanks . . . all aboveground.  Then we were led below...
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Winter Drinking

The seasonal variety of craft beer is perhaps its greatest selling point for both consumers and retailers.  When the weather shifts from warm days to chilly nights, frost-nipped beer lovers turn to rich, hearty beers – including bocks, dubbels and imperial porters – to help them cope with the seasonal...
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A DRINK WITH . . . MATT LAMBO

BRAND MANAGER for CISCO BREWERS, TRIPLE EIGHT DISTILLERY and NANTUCKET VINEYARD MATT LAMBO is one of those people who can truly say he’s had a hand in building a brand from the ground up.  Lambo is a jack of all trades (sales, events, marketing) who has spent 1O years as...
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ENDANGERED COCKTAIL OF THE MONTH – APPLEJACK

Could there be a more wholesome fall activity here in New England than apple-picking (full flask notwithstanding)?  It’s as American as apple brandy – or applejack, the American version. Applejack is America’s oldest distilled spirit, an apple brandy that first became popular during Colonial times.  Laird’s & Company were the...
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A PIONEER VALLEY CLUSTER

Western Massachusetts’ Pioneer Valley, along the Connecticut River within the Commonwealth, might seem an unlikely wine-producing region, but during a recent exploration I found that tasty wine is grown and producedata cluster of sites in Hampshire County’s share of the valley. The area is well known for its fertile farmland,...
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