Brand News

Hypnotiq is launching a new package design.  The bottle evolution is a clean presentation of the brand name and ingredients and is highlighted by the trademark Hpnotiq swirl.  The back of the bottle now provides an expanded variety of cocktail suggestions.  The brand will be maintaining the frosted blue glass... Read More

These two new limited-edition single malt Scotch whisky bottlings are now available from Beam Global Spirits & Wine.  Aged 25 years in Oloroso Sherry and American Oak casks the Laphroaig whisky is a combination of bold peat flavor spiced with sweet sherry notes and rich oaky undertones.  Creamy, smooth, full... Read More

This ale from the award-winning Thomas Hooker Brewing Company has a big watermelon nose and smooth finish with a touch of sweetness.  The Watermelon Ale will be available on tap and in bottles until September.

Made from a blend of lime juice Sauza Blanco Tequila, triple sec and margarita mix, this new compact boxed margarita fits easily into a refrigerator and stays fresh for up to six weeks after opening.  Available in a 1.75L box size in the traditional margarita flavor, suggested retail is $17.99. ... Read More

Designed for professional use only this new line from Stirrings packages their all-natural, preservative-free liquids in a convenient and eco-friendly carton.  The carton that the line is packaged in was chosen both for its practicality – fit into a bar well, pour spout, shelf stability – and its eco-credentials.  They... Read More

A blend of two appellations (6O% Sonoma Valley 4O% Russian River Valley), this Syrah has forward aromas of lavender, black cherry and blackberry, accented by cedar complexity.  Blackberry, black cherry and earth dominate the mouthfilling flavors.  The two lots were aged separately in small French and American oak barrels for... Read More

Handcrafted and quality assured as a kosher and USDA Certified Organic beverage this new American wheat vodka features a blend of Idaho water and locally harvested, certified organic winter wheat.  Distilled by Master Distiller Bill Scott through a proprietary fermentation process that uses no chemical additives, the vodka has a... Read More

Otter Creek Brewing is adding a second offering to their new Imperial series.  The India Pale Ale is brewed with Amarillo Apollo, Simcoe, and Bravo hops. The fruity and citrus flavors and heady hop aromas balance an assertive malty backbone and high alcohol content.  Available in 22-ounce bottles and on... Read More

The Latitude Beverage Company has introduced this new wine brand that takes advantage of today’s economy by offering ultra-premium and highly rated wines at an extreme value.  Sales of $14-and-up wine fell by 6% in 2OO8.  Since these wineries cannot sell their own brand at a major discount without harming... Read More

Bottled immediately following distillation the latest addition to the Cuervo portfolio has a pleasant, well-balanced aroma that combines spicy black pepper and hints of agave.  Its taste is a mixture of sweetness and acidity, complemented by black pepper notes on the palate.  The launch will be supported with television, radio,... Read More