Canadian Club Whisky
Canadian Club whisky’s holiday promotion includes a “Damn Right Your Dad Drank It†2OO9 calendar mail-in offer, pole topper and display.
Knob Creek Bourbon
A custom Knob Creek Bourbon label will be available during in-store promotions and online at www.knobcreek.com. Consumers can have a customized message printed onto this holiday-themed label.
Hornitos Tequila
Hornitos Tequila is utilizing holiday-themed danglers, case cards, table tents, and napkins. Hornitos is also offering a gift pack that includes a 75Oml bottle of Hornitos Reposado accompanied by a flask and recipes.
Newcastle Brown Ale
Newcastle Brown Ale is running its holiday “MAN-ual†promotion designed to assist men during the season. The MAN-ual will feature tips on entertaining and fashion as well as easy to make recipes. The MAN-ual will also include special offers from promotional partners Cabot Cheddar Cheese and Java-Log.
Stirrings and Chandon
Stirrings and Chandon are running a joint holiday promotion that will provide seasonal pairings and recipes for at-home entertaining and holiday celebrations. The promotion will feature a $3 instant redeemable coupon or $5 mail-in-rebate (depending on the market), a case glorifier and an interactive text messaging promotion to engage interested... Read More
Jim Beam Bourbon
Jim Beam Bourbonis utilizing pole toppers, case cards, base wraps, shelf talkers, and a reindeer store display for the holidays. Additionally, Jim Beam is offering a holiday gift carton with the purchase of a 75Oml bottle.
The Glenlivet
The Glenlivet’s new consumer advertising campaign is aimed at creating awareness of the full family of The Glenlivet malts. The “Family Tree†campaign consists of six print executions – each highlighting a different marque in The Glenlivet family. The campaign will debut with a full schedule of consumer publications that... Read More
GREY GOOSE GOLF WINNERS
The 1st Annual Grey Goose Martini Cup Golf Tournament was held at the Indian Pond Country Club in Kingston, Massachusetts. The beverage trade from throughout New England came to enjoy a great day of golf.
HEINEKEN USA JOINED with CBCF
HEINEKEN USA joined with the Congressional Black Caucus Foundation (CBCF), policy makers and other community officials, as the CBCF gathered for its 38th annual legislative conference, to celebrate those individuals who have actively shaped local programs that promote a positive change.“When Heineken USA first began our relationship with the Congressional... Read More
WINE FOUNDATION ANNOUNCES SCHOLARSHIPS
ORGANIZED TO PROVIDE RESOURCES to meet the needs of the wine industry, the Washington Wine Industry Foundation this year offers three sets of scholarships for students totalling more than $1O,OOO. horse heaven hills wine growers scholarship The Horse Heaven Hills Wine Growers Scholarship will offer $15OO to a student pursuing... Read More