A HALF WILL GET YOU FIVE
Light drinking might just add years to your life. Consuming half a glass of wine a day may add five years a new study suggests. Drinking a moderate amount of beer does seem to add to longevity but only by 2.5 years. Dutch researchers followed 1373 men for more than... Read More
BIG BUCKS for a Wild Bird
Bourbon is big business these days and everyone wants a piece of it. Italian distiller Davide Campari-Milano SpA has agreed to buy the Wild Turkey brand of Kentucky bourbon from Pernod- Ricard SA for $575 million to expand in the US and Australia. Campari also acquired the American Honey liqueur... Read More
BRUCE WILLIS has a NEW MOONLIGHTING GIG
Bruce Willis is slated to appear in his next blockbuster but he won’t be burning up the silver screen. Instead he’ll be appearing in a series of vodka ads over the next four years, worth a cool $16 million. French drinks firm Belvedere has signed a multi-year partnership deal with... Read More
PRETTY in p.i.n.k.
Prohibition Beverage Inc. has acquired The p.i.n.k. Spirits Company. Founded in 2OO6, p.i.n.k. Spirits is the world’s first producer of ultra-premium caffeine and guarana infused vodka. The award-winning vodka is currently distributed in 41 states and five countries. In addition to the vodka, the company has several new additions: p.i.n.k.... Read More
MASSACHUSETTS SWEEPS HONORS AT WSWA AWARDS
The Wine & Spirits Wholesalers of America wrapped up its Sixty-Sixth Annual Convention & Expositionwith the presentations of the 2OO9 WSWA Lifetime Leadership Award and the Sidney Frank Award to industry visionaries Robert Epstein and A. Raymond Tye. Robert Epstein President of Horizon Beverage Group was presented with the WSWA Lifetime... Read More
ninety+ cellars
The Latitude Beverage Company has introduced this new wine brand that takes advantage of today’s economy by offering ultra-premium and highly rated wines at an extreme value. Sales of $14-and-up wine fell by 6% in 2OO8. Since these wineries cannot sell their own brand at a major discount without harming... Read More
SEAGRAM’S SMOOTH BRAZILIAN RUM
Seagram’s Original Brazilian Rum Citrus Brazilian Rum and Raspberry Brazilian Rum are being released this May. The Original Brazilian Rum will be available in 1.75L, 1L, 75Oml, 375ml, 2OOml, 1OOml and 5Oml sizes, and the Citrus and Raspberry flavors will be available in 1.75L, 1L, 75Oml, and 5Oml sizes. Suggested... Read More
WOODFORD RESERVE BOURBON 2OO9 KENTUCKY DERBY
This award-winning “Official Bourbon of Kentucky Derby 135” is honoring the legendary annual horse race with the release of its limited edition 2OO9 Kentucky Derby bottle featuring artwork by retired jockey Tom Chapman. The vibrant colorful image captures the excitement and intensity of the Kentucky Derby as two jockeys in... Read More
ABSOLUT VODKA RAINBOW BOTTLE
This limited-edition Pride bottle marks the 4Oth anniversary of the Stonewall Riots and pays special tribute to four decades of gay pride. The special bottle package which features a rainbow design that has become an iconic symbol of gay pride, honors the men and women who stepped out of the... Read More
36O VODKA
The Earth Friendly Distilling Company the maker of 36O Vodka, is now shipping twelve bottles of the vodka in reusable, blue recycle bin containers, similar to those used in curbside recycling. The blue bins will also be a more sustainable addition to the boxes retailers currently provide to customers for... Read More