The indispensable tool for the Massachusetts adult beverage trade.
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MBB

MASSACHUSETTS SWEEPS HONORS AT WSWA AWARDS

The Wine & Spirits Wholesalers of America wrapped up its Sixty-Sixth Annual Convention & Expositionwith the presentations of the 2OO9 WSWA Lifetime Leadership Award and the Sidney Frank Award to industry visionaries Robert Epstein and A. Raymond Tye. Robert Epstein President of Horizon Beverage Group was presented with the WSWA Lifetime...
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PRETTY in p.i.n.k.

Prohibition Beverage Inc. has acquired The p.i.n.k. Spirits Company. Founded in 2OO6, p.i.n.k. Spirits is the world’s first producer of ultra-premium caffeine and guarana infused vodka. The award-winning vodka is currently distributed in 41 states and five countries. In addition to the vodka, the company has several new additions: p.i.n.k....
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BRUCE WILLIS has a NEW MOONLIGHTING GIG

Bruce Willis is slated to appear in his next blockbuster but he won’t be burning up the silver screen. Instead he’ll be appearing in a series of vodka ads over the next four years, worth a cool $16 million. French drinks firm Belvedere has signed a multi-year partnership deal with...
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BIG BUCKS for a Wild Bird

Bourbon is big business these days and everyone wants a piece of it. Italian distiller Davide Campari-Milano SpA has agreed to buy the Wild Turkey brand of Kentucky bourbon from Pernod- Ricard SA for $575 million to expand in the US and Australia. Campari also acquired the American Honey liqueur...
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A HALF WILL GET YOU FIVE

Light drinking might just add years to your life. Consuming half a glass of wine a day may add five years a new study suggests. Drinking a moderate amount of beer does seem to add to longevity but only by 2.5 years. Dutch researchers followed 1373 men for more than...
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SECRET WEAPON WINE

Put another check in the “wine has health benefits” column. A new Yale study shows that wine drinkers suffering from Non-Hodgkin’s Lymphoma are much less likely to die or relapse than their counterparts who don’t drink. The findings were presented this April at the annual meeting of the American Association...
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Constellation Brands

Constellation Brands has announced that Andy Berk a member of the Executive Management Committee and President and Chief Executive Officer of Constellation Services, will retire effective May 31.  As part of the transition, Berk will stay on as a consultant for one year, and will continue to serve on Crown...
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Brown-Forman

Brown-Forman has named Mike Keyes President of its North American region operations.  Keyes who has worked for Brown-Forman since 1991, most recently served as Managing Director of the North American region.  He also has worked for Brown-Forman’s Korbel California Champagnes and Jack Daniel’s brands.

St. Supery Winery

St. Supery winery’s first and only CEO Michaela Rodeno, is retiring.  President Emma Swain, who joined the winery in March as part of this succession plan, will take over as chief.  Michaela will remain the only non-family member of the board of directors and will do US and international ambassador...
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ONE MILLION BOTTLES DOWN the DRAIN

It’s one thing not to cry over spilled milk. It’s an entirely different matter when it comes to spilled wine. In the southern French region of Languedoc-Roussillon a group of wine activists have destroyed the equivalent of 1,OOO,OOO bottles of wine. Now that’s just wasteful! The latest in a series...
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