The indispensable tool for the Massachusetts adult beverage trade.
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MBB

GIN THE MANUAL

GIN THE MANUAL Dave Broom Mitchell Beazley $15.19 AWARD-WINNING author and whisky expert Dave Broom’s new book highlights how gin is made; what a botanical is and how they impact a gin’s flavor; what the difference between Dutch, London, Scottish, Spanish, and American gins is; how you drink them to...
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ANCHOR DISTILLING

MORGAN ROBBAT has been named Vice President of Marketing. She joins the company from Moët Hennessy USA, LVMH Wine & Spirits Group, where she was Brand Director for Chandon. She will oversee all marketing efforts, building a team of category brand managers and a focused brand planning framework for Anchor’s...
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BEAM SUNTORY

The drinks company has hired GREG HUGHES as General Manager, US, overseeing the entire marketing organization. In this newly created role Hughes will accelerate market share growth for brands such as Jim Beam, Maker’s Mark, Hibiki, and Courvoisier. Hughes joins Beam Suntory from The Kraft Heinz Co. where he was...
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THE BEER INSTITUTE

The trade association named communications veteran DENISE DUNCKEL as their Vice President, Public Affairs. She will lead the Beer Institute’s public affairs strategy directed at policymakers, the media, the alcohol beverage industry, and other key stakeholders. Dunckel previously served as Senior Vice President, External Affairs, with Blackstone’s Invitation Homes, and...
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DISTILLED SPIRITS COUNCIL OF THE UNITED STATES

The Council has appointed KELLEY McDONOUGH as its new Director of Public Relations. In this role, she will highlight spirits trends, industry heritage and cocktail culture through media relations, special events and tours, as well as digital and social activities.  She will also work closely with media to disseminate the...
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RYE IS ROCKING

IT’S NOT just bourbon that America is enamored with. Bourbon’s spicy cousin, rye whiskey, is making a roaring comeback according to new data from the Distilled Spirits Council. Since 2OO9, rye whiskey volumes have grown 536% from 88,OOO 9-liter cases to over a half million cases in 2O14. In value...
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BOURBON TV

FEW THINGS are hotter in the drinks world these days than bourbon. And now the “it” spirit is even bigger: both Fox and NBC have announced that they’re developing one-hour dramas about the world of the brown elixir from Kentucky. Fox’s show, produced by Hell on Wheels’ Bruce Romans, is...
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HEAVEN HILL BUYS DEEP EDDY

Heaven Hill Brands has acquired fast-growing Deep Eddy Vodka, which has doubled its volume annually since its introduction in 2O1O. Deep Eddy posted a 13O% increase to 33O,OOO nine-liter cases last year, according to industry tracker Impact Databank. Heaven Hill said the brand has grown to more than 5OO,OOO cases...
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FIRE DESTROYS CHARLTON’S OBADIAH McINTYRE FARM WINERY

A CRUEL BLOW struck the talented, pleasant, hardworking Benjamin family on the night of August 2 when a veritable inferno destroyed their winery in central Massachusetts. The Obadiah McIntyre Farm Winery at Charlton Orchard Farm in Charlton opened in 2OO2. Nate Benjamin, Jr., maked tasty fruit and grape wines and...
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RAY TYE HONORED AT TUFTS MC DEDICATION CEREMONY

THE NEW DINING PAVILION on the first floor Atrium at Tufts Medical Center has been dedicated and named the A. Raymond Tye Pavilion. It honors the altruism and kindness of former Tufts MC Trustee and Governor Ray Tye. The naming was made possible by a gift from four of Ray...
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