BEER BROWNIES? MMMMM
Now this is a trend to get behind. For several years chefs have increasingly been using craft beer as an ingredient in their dishes. Now, a growing number of pastry chefs are baking with beer with delectable results such as chocolate stout brownies, porter cupcakes and salted beer caramels. The... Read More
SAM ADAMS PATRIOT HOMEBREW WINNER
Londonderry, New Hampshire homebrewer Jim Prucha has been named the winner of the fourth annual Samuel Adams Patriot Homebrew Contest. Prucha bested entrants from all six New England states. His winning brew, a Baltic Porter, will be served at the Samuel Adams Brewhouse in Gillette Stadium during the entire 2O11/2O12... Read More
IT’S A GOOD THING THERE’S AN APP FOR THAT
Martha Stewart Living Omnimedia and Callaway Digital Arts have released the Martha Stewart Cocktails App for the iPad at the App Store. Designed specifically for the iPad, the app features 1OO cocktail recipes and 25 bar snacks that can be purchased in five themed bundles. It includes “how-to” videos, bar... Read More
PUCKER VODKA
PUCKER VODKA and Patti Stanger, star of Bravo’s “Millionaire Matchmaker” are teaming up for the brand’s “Break Up and Match Up” program. Via Facebook, Twitter and media interviews, Patti will use her matchmaking talent to pair flavored-vodka drinkers’ personalities with equally spirited cocktails made from Pucker Vodka. For more information... Read More
Heineken Light
Heineken Light has launched a holistic summer marketing effort with new ads under its “Be a Man of the World” platform. The campaign highlights “Occasionally Perfect” experiences that people have, emphasizing the notion that while every occasion is not right for Heineken Light, the beer is a perfect fit for... Read More
BELVEDERE and (RED) SPECIAL EDITION BOTTLE
BELVEDERE and (RED) SPECIAL EDITION BOTTLEBelvedere Vodka has joined forces with the non-profit (RED) to launch a special edition bottle. Fifty percent of proceeds go to the Global Fund, which finances programs to combat HIV/AIDS in Africa. Suggested retail is $29.99. Available in September from United Liquors.
PRIVATEER SILVER RESERVE RUM
PRIVATEER SILVER RESERVE RUMMade in Ipswich, Massachusetts, this reserve silver rum is now available. Lightly floral with notes of cotton candy, sweet basil, anise, and a hint of butterscotch culminating in a silky finish, this rum captures the natural flavors straight from the cane. Suggested retail is $28 dollars. For... Read More
HPNOTIQ HARMONIE
HPNOTIQ HARMONIEThis new liqueur from Hpnotiq is an infused blend of French vodka, violets, berries, lavender, fruits, and Cognac. Suggested retail is $22.99 for a 75Oml. Also available in 1L, 375ml, and 5Oml sizes from MS Walker.
KAHLÚA CINNAMON SPICE
KAHLÚA CINNAMON SPICE Available in October, this is the latest addition to the brand’s line of coffee liqueurs. The Cinnamon Spice is a blend of rum, 1OO% Arabica coffee and traditional Mexican spices. The launch will be supported off-premise with consumer sampling and on-premise with POS materials. Available in 5Oml... Read More
WILD TURKEY 81 KENTUCKY STRAIGHT BOURBON WHISKEY
WILD TURKEY 81 KENTUCKY STRAIGHT BOURBON WHISKEY Crafted by Associate Distiller and Kentucky Bourbon Hall of Fame member Eddie Russell, this 81-proof whiskey was developed as a mixing bourbon. It uses Wild Turkey’s high-rye mash and American oak barrels from the Ozark Mountains. It’s a blend of six-, seven- and... Read More