The indispensable tool for the Massachusetts adult beverage trade.
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MBB

CRACKING THE CASE OF THE SPILLED WINE

This takes being a disgruntled employee to a whole new level.  Police in Tuscany have arrested a man on suspicion of breaking into the cellar of a producer of a rare and costly red wine and pouring 8O,OOO bottles’ worth on the floor.  Talk about a heartbreaking act of vandalism! ...
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MAGICAL MICROBES AND FUNKY FUNGUS

This takes wine geekiness to a whole new level. While it’s common knowledge that vintage, type of grape and terroir all play a role in affecting the taste of a wine, scientists have found that the type of yeast variety present on the grapes may play a role as well....
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NO 2012 FOR CHATEAU D’YQUEM

Sad news for Sauternes lovers: Chateau d’Yquem will not be producing a 2012 vintage after harvest rain prevented the grapes from reaching the levels of concentration required to make the world’s most famous sweet wine. Pierre Lurton, who runs the celebrated estate behind the Sauternes wine for its main shareholder...
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THE BEER DID IT

Talk about a lack of personal responsibility. Five inmates in Idaho are suing several beer companies, claiming the companies didn’t warn them alcohol could be addictive and they never would have ended up in jail if it wasn’t for alcohol. In December, inmate Keith Allen Brown along with 4 co-plaintiffs,...
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BEER TREND TO WATCH: NANO-BREWING

For the last few years craft brewing has been the darling of the beer industry. One of the traits that sets a craft brewer apart is the micro element; creating quality brews while staying small. But now there’s an even smaller segment growing within the craft industry: nano-breweries. Growing demand...
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FOOLPROOF CRAFT BREWERY IS OPEN FOR BUSINESS

The latest addition to the New England craft brewing scene is now open for business: Foolproof Brewing Company (formerly High Jinx Brewing Company) has opened its doors.  The brewery produces three year-round beers, each designed with a particular experience or activity in mind.  Founded by Nick Garrison, Foolproof’s initial year-round...
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GOSLING’S RUM

GOSLING’S RUM will sponsor The Leukemia & Lymphoma Society’s Leukemia Cup Regatta to help raise money to support blood cancer research and patient services.  Thousands of sailors throughout North America are scheduled to participate in nearly 5O Leukemia Cup events throughout 2O13.  The series has been chaired since 1993 by...
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TECATE and TECATE LIGHT

Featuring the slogan “A Man Knows How to Choose His Team”, TECATE and TECATE LIGHT’s football-themed national retail program is offering consumers a text-in sweepstakes where they can enter daily until February 15 for the opportunity to win branded tailgating items.  Prizes include Tecate branded football grills, rolling coolers, official...
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DOS EQUIS

DOS EQUIS is running “Game Changer” through March.  At retail, the promotion’s elements feature POS and cross-merchandising instantly redeemable coupons and mail-in rebates offers on the purchase of select food items and Dos Equis Lager and Ambar.  In the on-premise, patrons can submit their own version of the television “Most...
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