DISTILLED SPIRITS COUNCIL
DISTILLED SPIRITS COUNCIL – The Distilled Spirits Council of the United States (DISCUS) has named ALEXANDRA SKLANSKY as the organization’s Public Relations Director, based in New York. Sklansky’s role will include highlighting industry heritage and spirits trends through media relations, special events, category heritage trips and partnerships. Prior to joining DISCUS, Sklansky represented spirits brands at several New York public relations agencies including Taylor Global and Hunter Public Relations. Her work has included new product launches, experiential event marketing and the negotiation and management of national brand sponsorships for the Diageo portfolio of spirits and E&J Gallo’s premium wine offerings. She can be reached at 516.428.721O or asklansky@discus.org.