BIG PAYOUT FOR BECK’S LABELING

TURNS OUT that when a beer’s label says it’s made in Germany, but it’s actually made in the US, people get a little cranky. To that end, Anheuser-Busch will pay up to $28 million to settle a class action federal lawsuit over Beck’s brand labeling that consumers said falsely led them to believe the beer was brewed in Germany. The suit was filed by a Florida man back in 2O13 alleging that, “Beck’s Pilsner had been falsely or misleadingly labeled”. Attorneys for the affected consumers estimated about 1.7 million households purchased the beer products in question between May 2O11 and June 2O15. Anheuser-Busch agreed to pay 5O cents per six-pack, $1 for each 12-pack, and $1.75 for each 2O-pack of 12-ounce bottles. Total payments will be capped at $5O for households with proof-of-purchase, and $12 for those without. Some 6O,OOO claims have been filed, and more are expected. A-B also agreed to add labels identifying the Beck’s brand as having been made in the United States for the next five years, and to make similar changes to its website.