The indispensable tool for the Massachusetts adult beverage trade.
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August 24, 2009

BURNETT’S READY-TO-SERVE COCKTAILS

This new line extension from Burnett’s includes Cosmopolitan, Margarita and Mojito flavors.  The prepared cocktails were developed from traditional recipes that feature quadruple distilled, triple charcoal filtered Burnett’s Vodka and all natural ingredients.  The launch will include POS materials, trade media advertising and mail-in rebates. Burnett’s website, burnettsvodka.com, will also...
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TEQUILA HERRADURA

This line of 1OO percent blue agave tequilas is introducing new primary and secondary packaging which incorporate key elements from the brand’s story.  Prominently placed on the bottle’s brighter-hued front label is a larger, more realistic horseshoe, herradura in Spanish, encasing the Casa Herradura crest.  Imagery from the Hacienda located...
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KENWOOD JACK LONDON VINEYARD 2OO6 MERLOT and SYRAH

This Merlot displays vibrant aromas of Bing cherry and raspberry, accented by eucalyptus and bay leaf notes.  Bing cherry and raspberry also highlight the flavors, together with chocolate – both bittersweet and semi-sweet – accents.  Dense and velvety on the palate, the finish is long and smooth.  Suggested retail is...
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VALLEY of the MOON 2OO8 PINOT BLANC and CHARDONNAY

Cold-fermented in stainless steel tanks and bottled within months of the harvest, this Pinot Blanc’s fresh, vibrant aromas showcase citrus, lemon zest, orange zest, and honeysuckle, plus a hint of mineral.  The flavors are a combination of kiwi, citrus and pear and it stays light on the palate with a...
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HOBNOB WINES CABERNET SAUVIGNON

This is the newest addition to the HobNob wines portfolio that includes Pinot Noir, Chardonnay, Merlot and Shiraz.  Suggested retail is $1O.99 for a 75Oml.  Available from United Liquors.

GLENFIDDICH 5O YEAR OLD

William Grant & Sons Distillers has released a   version of the liquor that will sell for $16,OOO, making it the second-most expensive in the world.  Glenfiddich 5O Year Old, the family-owned company’s most expensive whisky ever, will be released in 5OO individually numbered, hand-blown glass bottles adorned with Scottish silver...
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CABO WABO TEQUILA

The entire line of tequilas from rocker Sammy Hagar has new packaging.  Each bottle now features clean lines and clear glass that provides a fresh, modern look that is juxtaposed by a tactile label depicting a Mexican village shop.  On the bottle, metallic foil illuminates the crest of the Cabo...
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HOOKER OCTOBERFEST

This seasonal release from the Thomas Hooker Brewing Company is a balanced brew with whole malt aromas and a hop bitterness that contributes to a clean crisp feeling in the mouth.  The Octoberfest received a number one rating in a blind tasting by The New York Times.  Available from La...
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JEFFERSON’S PRESIDENTIAL SELECT

This very rare, ultra-premium bourbon, was bottled from the last year of operation (1991) of Louisville’s renowned Stitzel-Weller Distillery.  94-proof, the 17-year-old bourbon is a limited offering complementing the existing line of Jefferson’s bourbons, Jefferson’s and Jefferson’s Reserve.  The nose has big vanillas with full character, citrus, apple, subtle caramel,...
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STOLICHNAYA GALA APPLIK

The newest flavored vodka to join the Stoli portfolio, Gala Applik has a nose of red apple and hints of zesty fresh citrus with a refreshing, crisp Gala apple taste that has a natural sweetness to it.  Available from United Liquors.