The indispensable tool for the Massachusetts adult beverage trade.
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April 27, 2009

WOLAVER’S BEER

WOLAVER’S BEER is offering the chance to win a Neuton Battery-Powered Lawn Mower – they’re “quiet clean and easy” and they cut down on gas consumption and emissions – or to save $5O on a purchase just by mentioning Wolaver’s.  The promotion runs through the end of May.  To enter...
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THREE-O VODKA

To support the newly launched What’s Your O-Face? ad campaign THREE-O VODKA has launched an online contest inviting consumers to upload their best “O-Face” for a chance to win $1O,OOO and become part of the campaign.  Contestants can log on to threeolives.com/o-face and upload their “O-Face”.  Submissions will be featured...
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ABSOLUT VODKA

ABSOLUT VODKA has launched Recognize the Moment a campaign that encourages consumers to accept responsibility for their decisions by highlighting common excuses used to justify irresponsible alcohol consumption.  Through interactive mobile, video and social networking channels, the campaign provides easy-to-use tips and tools people need to make responsible decisions when...
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“PAINT the TOWN JACK”

Package stores throughout Massachusetts were invited to participate in the “Paint the Town Jack” Jack Daniels promotion – each was challenged to decorate a 34 inch tall statue of Mr. Jasper Newton Daniel himself. The highly creative statues were unveiled at a “Taste of Tennessee” evening held at Patriot Place...
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