JAMESON IRISH WHISKEY is teaming up with Heineken Lager and Heineken Light

JAMESON IRISH WHISKEY is teaming up with Heineken Lager and Heineken Light to help boost sales by co-promoting two of America’s most popular St. Patrick’s Day celebratory beverages. This year’s “Think Green” program combines merchandising and display materials including case cards, case wrap and  shelf talkers – building
traffic-stopping displays of Jameson and Heineken together.