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Newcastle Adds Foreign Extra IPA to Fall Variety Pack

Newcastle Brown Ale announces the introduction of its second, limited-edition variety pack brewed in collaboration with Caledonian Brewery, one of the oldest and most respected breweries in the U.K. Newcastle’s new Fall Variety Pack will include offerings with higher ABVs and IBUs (International Bitter Units). Variety Packs are a growing...
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Beers of Mexico Variety Pack Debuts Dos Equis Roja

HEINEKEN USA announces the return of the Beers of Mexico variety pack, the ideal all-in-one party pack solution, right on schedule for the Fall and holiday entertaining seasons. Joining the mix of perennial favorites, Dos Equis Lager, Tecate and Sol, is newcomer Dos Equis Roja – a distinctive red lager...
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Tecate Light’s Targets Authentic Mexican Celebrations

This September, Tecate Light is extending its Born Bold program to capitalize on Mexican Independence Day celebrations. By tapping into Mexican-American duality, Tecate Light is encouraging bi-cultural consumers to celebrate the authentic Mexican holiday with a bolder tasting light beer. The Born Bold program is supported with National TV spots,...
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Burke & Merrimack Offer Very Rare El Dorado Rum

Burke Distributing and Merrimack Valley Distributing are offering a rare release of El Dorado 25 Year Old rum. Distilled in 1990 and bottled in 2005, only 600 bottles will be available in the USA resulting in only 36 bottles available in Massachusetts. “El Dorado 25 Year Old has been aged...
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Boston is a Heineken Summer City

The city is a colorful and vibrant melting pot full of undiscovered adventures that is energized during the summer months with more freedom, vitality and possibilities. This summer, Heineken is taking ownership of cities through the revival of the brand’s 360-degree Cities program designed to inspire consumers to break from...
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Burke and Prohibition Distillery Introduces Bootlegger 21 Gin

The Prohibition Distillery, based in Roscoe New York, has partnered with Burke Distributing Corp. to bring their new Bootlegger 21 Gin to Massachusetts. Inspired by classic London Dry Gins, Bootlegger 21 Gin undergoes a traditional second, post maceration distillation of the classic botanicals using a 300 gallon pot still. This exceptional...
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Absolut’s Next Iconic Bottle Design

This year, Absolut looks to the future and makes a new mark by introducing a freshly redesigned bottle – an icon for the future made by a passionate group of creatives who push boundaries in their pursuit of perfection. Since its launch in 1979, the Absolut Vodka bottle has stood...
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Burke Distributing Introduces Cimarron Tequila

Cimarron is a 100% agave, single estate tequila made by Enrique Fonseca at Distillery Tequileña (4,620 feet) in the heart of Jalisco Mexico. Cimarron uses slow roasted agave that averages  24-26° Brix and a proprietary yeast for fermentation.  Bright on the nose and distilled to a dry profile, this exceptional tequila...
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Dos Equis Extends Cinco Celebrations

Dos Equis is once again inviting consumers to showcase their individuality and make one of the most anticipated party occasions of the year even bigger. This year’s Dos Equis’ Dos de Mayo retail program is geared towards helping consumers celebrate the biggest Saturday ever with elements including National TV, digital...
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Newcastle Launches Retail Variety Pack

Newcastle Brown Ale announces the debut of a variety pack of truly authentic British beers brewed in collaboration with Caledonian Brewery, one of the oldest and most respected breweries in the U.K. Newcastle’s new variety pack contains equal amounts of two definitive new styles from the brand – Newcastle British...
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