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BATS+BOURBON

THE BAT POPULATION is in serious decline and this could have grave ramifications on the bourbon and tequila industries.  Most people are unaware but bats are responsible for bringing us bourbon, tequila, chocolate and a number of fruits and spices.  Unfortunately, for a number of reasons their population is dwindling. ...
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FRÏS VODKA SOLD TO SAZERAC

TIS THE SEASON of spirit brand sales. Pernod Ricard SA has agreed to sell its Danish vodka brand FRÏS to Sazerac Co. as the French spirits maker continues to refocus its portfolio. The deal to sell FRÏS for an undisclosed amount marks Pernod’s second sale to Sazerac: earlier this year...
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eTIPS OFF-PREMISE 3.O

HEALTH COMMUNICATIONS, INC. (HCI) has launched eTIPS Off Premise 3.O, a new version of its online training and certification program specifically designed for clerks, cashiers, and managers of grocery, convenience, and package stores. The program improves the overall student experience through a newly designed HTML5 course. Participants continue to view...
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HIGH WEST DISTILLERY TO CONSTELLATION

CONSTELLATION BRANDS INC. has scored quite a coup in the spirits world. The drinks company recently acquired craft whiskey maker High West Distillery in a roughly $16O million deal that expands its business into the bourbon and rye categories. Utah-based High West has grown double-digits annually over the past three...
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MR. BOSTON ON THE WEB

THE “BIBLE OF BOOZE” has entered the digital age, with the launch of the mrbostondrinks.com, which contains more than 1O,5OO drink recipes, each of them entered into a drinks database as originally found in the printed books. Visitors are given the option to look for a specific cocktail, or explore...
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HAUNTED HAPPENINGS AT BUFFALO TRACE

DISTILLERY TOURS are extremely popular these days but if you’re thinking of taking a tour of the Buffalo Trace Distillery in Kentucky, be forewarned: it’s seemingly haunted. Visitors touring the distillery recently experienced a first-hand haunted happening. Kristie Wooldridge an employee with the distillery stated that during a tour a...
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MIXOLOGIST APES

APPARENTLY APES could make for decent bartenders if they ever felt the need or want to have a job. According to a recent study, an ape in Sweden has demonstrated human-level flavor prediction abilities by memorizing cocktail ingredients. By providing a captive orangutan with its own personal cocktail bar, researchers...
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OBADIAH IS NO PHOENIX

THE HARD DECISION has taken a year. The Obadiah McIntyre Farm Winery at Charlton Orchard Farm in Charlton, Massachusetts, will not be rising, like the legendary bird, from its ashes to provide us with the pleasures of its fruit and grape wines and hard ciders. Recall that the winery was...
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Meet the New “Most Interesting Man in the World”

Dos Equis has released a feature-film style trailer, titled “Cantina,” that reveals a glimpse of the new Most Interesting Man in the World. Timelessly masculine, the new Most Interesting Man is edgier and more daring, and fans can rest assured this is merely the first look at him. This October,...
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TEMPORARY TATTOOS and BAC

WHEN OUT at a bar and enjoying drinks it’s never a bad idea to know what your BAC is. Recent studies have demonstrated that sweat can be a highly reliable real-time indicator of blood alcohol content. Researchers Joseph Wang, Patrick Mercier and colleagues from the University of California, San Diego...
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