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BUFFALO TRACE DISTILLERY NAMED VISITOR ATTRACTION OF THE YEAR

WHISKY MAGAZINE has named Buffalo Trace Distillery its 2O17 Icons of Whisky America Visitor Attraction of the Year. The Distillery’s Visitor Center Manager, Matt Higgins was also highly commended for Visitor Attraction Manager of the Year. To support its ever-growing visitation, Buffalo Trace Distillery has more than doubled capacity with...
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SAZERAC COMPANY INVESTS IN BITTERMENS

BITTERS ARE BIG business these days as mixologists continue to embrace them in the ever-evolving cocktail world. As evidence of this, one of the oldest producers of cocktail bitters in the United States is joining forces with the company that helped spearhead the modern bitters resurgence, as Sazerac recently purchased...
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CUERVO STRIKES GOLD

FEBRUARY WAS A very, very good month for the makers of Jose Cuervo Tequila. The initial public offering for the brand raised more than $9OO million, the company announced. Shares in Cuervo, which were priced at the top of the expected range at 34 pesos, jumped by more than 8...
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GRUPPO CAMPARI ACQUIRES BULLDOG GIN

GRUPPO CAMPARI has signed an agreement in which it will acquire most of the assets of Bulldog London Dry Gin, an independently owned brand, for $55 million plus the assumed liabilities and working capital for approximately $3.4 million. The deal leaves cash-on-hand and other assets on the balance sheet, resulting...
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GIN WILL LIVE ON

GIN LOVERS can breathe a sigh of relief: juniper, the spirit’s main ingredient, is to be added to the UK’s national seed bank thus preserving it for posterity. Horticultural experts from the UK National Tree Seed Project have collected and preserved seeds of juniper plants gathered from different parts of...
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TEQUILA TO GET CERTIFICATION MARK IN US

TEQUILA JUST GOT legitimate. Mexico’s Consejo Regulador del Tequila (DRT), or the Tequila Regulatory Council, has won the right to register “Tequila” as a certification mark in the US following a legal battle with drinks group Luxco. The Trademark Trial and Appeal Board (TTAB) found that “Tequila” does not refer...
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STOLI GROUP GETS INTO THE TEQUILA BIZ

NO DOUBT ABOUT IT, the tequila category is on fire and drinks companies are taking note. The Stoli Group USA recently announced that it will hold the importation, distribution, sales and marketing rights for the ultra-premium KAH Tequila brand which includes a Blanco, Reposado, An±ejo and Extra An±ejo.  The drinks...
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SAZERAC GOES SHOPPING

IT LOOKS AS IF 2O16’s trend of mergers and acquisitions is continuing into 2O17. Case in point, the Sazerac Company purchased a distillery located in Newport, Tennessee. The deal is for the distillery only, not any brands. All employees will be retained, including Master Distiller John Lunn and Master Blender...
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ALCOHOL-INFUSED PASTRIES

NOW THIS IS A TREND to get on board with!  Habit Doughnut Dispensary in Denver has crafted an experimental line of alcohol-infused doughnuts for adults.  The store has introduced a line of doughnuts infused with various spirits including rum, whiskey and vodka in collaboration with its sister business Carbon Cafe...
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CONSTELLATION BUYS A BREWERY

CONTINUING WITH ITS focus on the beer category, Constellation Brands is buying a brewery for $6OO million from Grupo Modelo, a subsidiary of Anheuser-Busch InBev NV, in order to meet demand for its growing Mexican beer portfolio. The brewery, which is located in Obregon, Mexico is expected to produce 4...
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