TEQUILA HERRADURA

WILLIAM BROOKS has been appointed as Global Brand Ambassador for Tequila Herradura. Born in England with family ties to Mexico and the U.S., Brooks has called the spirits industry home since graduating from Johnson & Wales University. He’s worked with brands such as Jack Daniel’s and Woodford Reserve in addition to Tequila Herradura and el Jimador. He led tequila education in the agave industry for Brown-Forman Texas, managing industry events and developing cocktail programs for accounts around the region.