CAMPARI
CAMPARI is running a worldwide multimedia campaign and has released its annual “Club Campari” calendar. Set in an oceanside destination the initiative features actress Jessica Alba and her interpretation of “Red Passion” captured by the lens of photographer Mario Testino and director Jean Paul Goude. The collaboration resulted in seventeen... Read More
JAMESON IRISH WHISKEY
JAMESON IRISH WHISKEY has launched a projection campaign featuring a series of interactive outdoors ads that will engage in social discourse with people on the street. In high foot-traffic areas in New York and Los Angeles Jameson will use the live wall projections to reach its audience. Jameson is projecting... Read More
STOLICHNAYA
STOLICHNAYA is running a new ad campaign – an urban frontier concept – featuring intriguing body language suggestive gazes and rebellious poses that envelop a curvy capital “S” taken from the Stolichnaya name that is written across the label and introduced as the new icon for the brand. Each image... Read More
PERNOD RICARD USA
PERNOD RICARD USA is rolling out a series of video messages as part of an effort to broaden the reach of its Accept Responsibility campaign a public service initiative to increase awareness of responsible drinking. The campaign was launched in August 2OO7 to address three critical beverage alcohol issues: drunk... Read More
LEBLON CACHACA
LEBLON CACHACACarnaval (Portuguese for Carnival) is Brazil’s most famous holiday – and for four days before Lent (February 2O) Brazil is partying! For Carnaval 2OO9 Leblon Cachaça is transforming its trade mark green and yellow Live Love Leblon and Live Love Carnaval into party POS. For off-premise, there are window... Read More
MAESTRO DOBEL TEQUILA
MAESTRO DOBEL TEQUILAThis silver tequila is created by Juan-Domingo “Dobel” Beckmann the sixth-generation leader of a prominent tequila-producing family. Maestro Dobel is diamond-clear – a result of a proprietary blending and filtration technique. Hand-crafted in Jalisco, Mexico, it is a blend of three aged tequilas: Reposado (rested 15 months), Anejo... Read More
EVAN WILLIAMS
EVAN WILLIAMS SINGLE BARREL BOURBON 1999 VINTAGEHeaven Hill Distilleries’ newest vintage of Evan Williams Single Barrel Kentucky Straight Bourbon Whiskey is from sixth and seventh generation Master Distillers Parker and Craig Beam. As with the previous 13 vintages each bottle is marked with the date that it was placed in... Read More
ESPRIT CLASSIQUE
ESPRIT CLASSIQUEThis new eau-de-vie of orange is distilled in small pot stills from orange peels that are imported from the island of Curaçao then blended with Hardy VSOP cognac. Utilizing one of the oldest continuously operating pot stills in France, Esprit Classique is blended and distilled in Dijon, Burgundy, France.
SCAPA SINGLE MALT
SCAPA SINGLE MALTFormerly aged 14 years this single malt from Chivas Brothers is being reborn as a 16 Year Old, due to the availability of precious older whiskies discovered in the Chivas stocks. The island whisky also has new packaging including a taller bottle. The word Scapa means ‘boat’ in... Read More
CRYSTAL SKULL
CRYSTAL SKULLA new super-premium quadruple distilled vodka from Newfoundland is premiering in February – brought to you by none other than comedian Dan Akroyd.