Brand News

This new release will be available in early October.  The launch will be supported with a full array of marketing initiatives which include on- and off-premise POS materials including recipe neckers, case talkers and redesigned 4-bottle counter units, table tents and a bartender recipe guide.

TWO FINGERS TEQUILAHeaven Hill Distilleries has redesigned its Two Fingers Tequila line –  including a clear bottle and a more streamlined black label prominently featuring a Blue Agave plant.  New POS material has been developed to support the new look featuring the revamped tagline, “It Takes Two” in keeping with... Read More

Folio Fine Wine Partners announced that Michael Mondavi will release his first signature Cabernet Sauvignon, M by Michael Mondavi, this fall.  It is made from 1OO percent Cabernet Sauvignon sourced from Michael’s Animo vineyard in the Foss Valley of Atlas Peak.  The wine is aged for 22 months, followed by... Read More

The first beer in a series from a limited edition line of specialty big beers, Leviathan Triticus, is now available on draft.  Latin for “wheat”, Triticus is a strong and dark wine-style ale that is 14.3% ABV.  A blend of 5O% wheat malts, including caramel and chocolate, provides it’s color... Read More

Taking advantage of the popularity of American Whiskeys, and the growing Corn Whiskey subsegment – as well as the trend toward infusing fresh fruits into clear spirits – Heaven Hill is launching these new flavors at 70 proof in 750ml glass mason jar nationally.

Beam Global Spirits & Wine’s new product line – DeKuyper Burst Bar Shots – are pre-mixed shots in three flavors: Red Headed Burst, Kamikaze Burst and Washington Apple Burst, based on popular shots from the on-trade. The new 4O-proof product will be sold in 5 sizes: 5Oml, 375ml, 75Oml, 75Oml... Read More

This is the first super-premium, shelf stable, all-natural Lemonade Mixer. Made with real lemon, white cranberry juices and sweetened with agave nectar, the mixer makes it easy to create farm-stand style lemonade cocktails. This mixer is also very versatile, lending itself to all-natural cocktails and refreshing non-alcoholic mocktails. It will... Read More

This limited-edition, city-inspired flavor honoring the City of Angels, is made with an all-natural blueberry, acai berry, acerola cherry and pomegranate. To kick-off the launch, Absolut Vodka is stepping up to be the first donor to the Friends of the Walk of Fame, an initiative to fund the restoration of... Read More

1O Cane Rum is on a mission to launch consumer mixology to new heights with the 1O Cane Mojito Kit, available to the off-premise trade. Each kit includes a 75Oml bottle of 1O Cane Rum and a 946ml bottle of Stirrings Simple Mojito Mixer (enough for 8 cocktails). The Mojito... Read More

A new blended grain whisky line extension to The Famous Grouse brand, has been created by a newly patented chill filtration process in order to be served straight from the freezer.  It is described as having a delicate flavour and thickish consistency.  The new whisky is named after the Scottish... Read More