The indispensable tool for the Massachusetts adult beverage trade.
Day

January 2, 2011

A NEW ULTRA ULTRA PREMIUM TEQUILA

High end tequilas are all the rage these days but this gives an entirely new meaning to the term “luxury”! A Mexican distiller has presented what it hopes will become the world’s most expensive tequila, a platinum and diamond-studded bottle of seven-year-old liquor. Hacienda La Capilla’s 1.3-litre ceramic bottle has...
Read More

BOOZING BATS

Who would have ever thought that bats could hold their liquor? Apparently, they have quite a high tolerance for alcoholic beverages. According to a study conducted by Dana Orbach while working on her Master’s thesis in biology at the University of Western Ontario, fruit-eating bats living in the tropics can...
Read More

CAPTAIN MORGAN FINDS A NEW PORT TO CALL HOME

Adios Puerto Rico! Captain Morgan is setting sail for St Croix. Diageo USVI, the Virgin Islands’ rum distiller of Diageo, has opened its rum distillery in St Croix that will produce rum for the Captain Morgan brand in the US. For the last fifteen years Captain Morgan was produced in...
Read More

LATER LOKO!

It came, it was controversial, it was banned. Such was the short life of Four Loko, the caffeine-and-alcohol-in-a-can combo that was all the rage on campuses across the country . . . until it started making people violently ill. Following the lead of several other states, the Massachusetts Alcoholic Beverages...
Read More

ALLERGIC TO WINE? RELIEF IS ON THE WAY!

For those unfortunate souls who cannot drink wine due allergies, there just may be a light at the end of the tunnel. Scientists have identified the mysterious allergen in wine that causes headaches, stuffy noses, skin rash, and other allergy symptoms. The discovery could help winemakers in developing the first...
Read More

ANOTHER GLASS OF WINE FOR THE LADIES!

Great news for women who enjoy a glass of wine – it’s probably okay to have two! For years, women have been confined by the guideline of a single daily drink while men are allotted two. But a new study has found that women who have an alcoholic drink or...
Read More

A DIETER’S DELIGHT

Even more good news!  WeightWatchers is discarding its famous fat and calorie-based points plan in favor of a new system that allows alcohol and an occasional fast food treat.  The international dieting company said it was adopting the new “ProPoints” system because “science had moved on” and the previous style...
Read More

WJ Deutsch & Sons

Renato Reyes has been named as Chief Marketing Officer (CMO) for the importer and marketer of 25 wines and spirits from around the world including Yellow Tail, Georges Duboeuf, and Luksusowa Vodka.  Reyes will be responsible for the planning, development and implementation of all strategic and tactical marketing and public...
Read More

The Other Guys

Eric M. Rabinoff has been named National Sales Manager for The Other Guys, a part of the Don Sebastiani Family of Companies.  Rabinoff joined Sebastiani Vineyards in 1987, first as a market manager, then working his way up to Regional Manager and Vice President.  In 2OO1 he joined Don and...
Read More

Palm Bay International

LARRY NEURINGER has been appointed Senior Director of Marketing/Heritage Spirits Brands.  In this newly-created position, Neuringer will focus on strategic development, consumer and trade advertising, and key initiatives for brands such as Frapin Cognac, Los Amantes Mezcal, Bauchant Liqueur, Boulard Calvados, Bottega Liqueurs, Alexander Grappa, and any upcoming portfolio additions. ...
Read More