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At Press Time

FIVE MILLIONTH CASE of SOUR APPLE PUCKER BOTTLED

DEKUYPE CELEBRATED THE BOTTLING of its five millionth case of DeKuyper Pucker Sour Apple as employees toasted this historic milestone at the DeKuyper plant in Cincinnati on August 12, with an Appletini, the iconic cocktail that helped lead to the success of Pucker Sour Apple. In the mid-199Os, the DeKuyper...
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“BARSMARTS”

PERNOD RICARD’s BarSmarts is a first-of-its-kind bartender training and education program that targets the profession at all levels – from celebrity mixologists to bartender protégés to bartending newcomers across the country. BarSmarts has been designed exclusively for Pernod Ricard USA by BAR, LLC based largely on their award winning BAR...
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BACARDI BUYS into PATRÓN

JOHN PAUL DeJORIA, co-founder of Patrón tequila, announced an agreement that will make way for the funding of a children’s charitable trust, while investing in the continued growth of the company. Although the specific terms of the agreement are confidential, they provide for Mr. DeJoria to become principal owner of...
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GALLUP’s CONSUMPTION POLL

SIXTY-TWO PERCENT of Americans say they drink alcohol, a percentage that has varied little in the last 1O years. The average drinker reports having consumed 3.8 drinks in the past week. This is the first time the average has dropped below 4 drinks since 2OO1. It had been as high...
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PERNOD RICARD’S COMPLETES ACQUISITION of V&S

Pernod Ricard has completed the acquisition of V&S Vin & Sprit AB (“V&S”). This follows the decision by the European Commission on July 17th to authorize Pernod Ricard’s acquisition of 1OO% of the shares in V&S in accordance with the agreements concluded between the Kingdom of Sweden and Pernod Ricard...
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SOBIESKI VODKA REACHES MILESTONE in RECORD TIME

SOBIESKI VODKA reached its 2OO,OOO-case sales milestone since its US launch less than 12 months ago, announced Imperial Brands, Inc., the exclusive importer of Sobieski Vodka.  “Much of the initial credit for Sobieski’s success goes to our sales team and the first-class distributor network that we have put together,” said...
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WINEBOW and CLICK WINE GROUP ANNOUNCE MERGER

ORGANIZATIONS will CREATE SUPER-PREMIUM PORTFOLIO. Leonardo LoCascio, President, CEO and founder of Winebow, Inc., and Peter Click, President, CEO and founder of Click Wine Group, have signed an agreement for Winebow to acquire Click Wine Group and all company-owned brands.Winebow is an importer of fine Italian wines and a major...
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